How Aubrey Plaza got a hold of our knife hair clip

[Music] hi I'm Amanda owner and designer of Inca jewelry I usually design earrings and necklaces but a few years ago I had a couple of ideas for hair clips I wanted to try cost a lot to make a new product and new packaging so I decided to launch a Kickstarter I made the prototypes and launch we tried our best to pump it up but the project didn't fun but we love the knife hair clips so much we decided to sell them on the site without packaging as is once gone we would just s contain them but then one day out of the blue we started getting orders and then more and then more turns out Aubrey stylist Clayton Hawkins bought one from our first run and styled it in her hair on the red carpet can you turn to the camera for a little bit so we can see this knife that I don't think anyone has caught on to whose idea was that um my hairstyle is it's awesome right it is it's Hawkins it went viral on the internet and that's