Hallie Jackson NOW - Sept. 4 | NBC News NOW

>>> THAT DEADLY SCHOOL SHOOTING IN GEORGIA KILLING TWO STUDENTS AND TWO TEACHERS. WHAT WE KNOW ABOUT THE VIC TERMS. THE INVESTIGATION AND WHY THE TEENAGER WILL BE TRIED AS AN ADULT? >>> KAMALA HARRIS TALKING ABOUT THE ECONOMY. >>> DID HE DECLARE THAT CHRISTMAS WILL NOW BE IN OCTOBER? HOW DOES THAT WORK? >>> THE COLLABORATION MAKING HEADLINES IN HOLLYWOOD AND BEYOND. DEFENDING HER DECISION TO WORK WITH ONE OF THE MOST POLARIZING OF THE DAY. >>> NEW HELMETS BEING PUT OUT TO CUT DOWN ON HEAD INJURIES. >>> WE BEGIN TONIGHT WITH NEW DETAILS FROM GEORGIA. THE SCHOOL SHOOTING WITH FOUR PEOPLE DEAD. WE'RE LEARNING THAT IT WAS TWO STUDENTS AND TWO TEACHERS, ACCORDING TO POLICE. WE ARE JUST LEARNING IN THE LAST COUPLE OF MINUTES THAT THE SUSPECT WAS A STUDENT AT THE SCHOOL. HE WILL BE TRIED AS AN ADULT. POLICE AND FIRST RESPONDERS WERE ON THE SCENE AT APALACHEE HIGH SCHOOL. ALL OTHER SCHOOLS IN THE AREA ENDED UP ON LOCKDOWN. ABOUT AN HOUR LATER, THESE ARE THE STUDENTS GATHERED ON THE FOOTBALL FIELD GETTING READY TO BE RELEASED TO THEIR PARENTS. THIS IS A HIGH SCHOOL WITH ABOUT 2000 STUDENTS. SCHOOL WAS JUST STARTING. IT WAS ABOUT AN HOUR AFTER -- THE GEORGIA GOVERNOR -- PRESIDENT BIDEN HAS BEEN BRIEFED. ENDING THE GUN VIOLENCE IS PERSONAL TO ME. WE JUST GOT SOME NEW INFORMATION FROM LAW ENFORCEMENT, A NUMBER OF QUESTIONS WILL BE CRITICAL HERE. >> Reporter: WE HAVE A LITTLE BIT OF A BETTER SENSE OF THE TIMELINE. THE COUNTY SHERIFF TELLING US THAT THEY RECEIVED THE FIRST CALLS AROUND 10:20 THIS MORNING. LAW ENFORCEMENT OFFICIALS FROM DIFFERENT AGENCIES WERE ABLE TO GET ON THE SCENE WITHIN MINUTES. A 14-YEAR-OLD BOY WHO IS A STUDENT AT THE SCHOOL WAS ABLE TO BE APPREHENDED BY A RESOURCE OFFICER. THE AUTHORITIES REACHED US AND SAID AFTER SPEAKING TO THE OFFICER, THE STUDENT KNEW THAT IF THEY DIDN'T SURRENDER, THEY WOULD HAVE BEEN INVOLVED IN AND ALSO IN HER -- OFFICER INVOLVED SHOOTING. WE DON'T KNOW IF THERE WAS ANY CONNECTION BETWEEN THE STUDENT AND THE TEACHERS WHO HE SHOT AND THOSE ADDITIONAL STUDENTS? WE DON'T KNOW TOO MUCH INFORMATION ABOUT THE OTHER NINE VICTIMS. SOME OF THEM WERE AIRLIFTED OUT OF HERE. ONE WAS TAKEN TO THE HOSPITAL IN ATLANTA. THIS HAS BEEN A FRANTIC AND EMOTIONAL DAY. ABOUT 1800 STUDENTS GO TO THIS HIGH SCHOOL. THE MIDDLE SCHOOL IS STEPS AWAY FROM THIS HIGH SCHOOL. THERE WAS A LOT OF CHOWDER AFTERWARD. RIGHT NOW THE MOST IMPORTANT THING THAT OFFICIALS ARE SAYING, STUDENTS ARE BEING REUNITED WITH THEIR FAMILIES AND THEY ARE PRAYING THAT EVERYONE ELSE WHO WAS A VICTIM OF THIS SHOOTER IS ABLE TO RECOVER. >> YOU AND THE TEAM DOWN THERE HAVE BEEN TALKING TO PEOPLE. >> Reporter: I GOT A CHANCE TO SPEAK TO STUDENTS WHO WERE INSIDE OF THE SCHOOL. AS YOU CAN IMAGINE THEY HAD NO IDEA WHAT WAS UNFOLDING. SOME EXPRESSED THAT THEY COULD HEAR THE GUNSHOTS AND OTHERS SAID THERE WAS FLASHING LIGHTS WITHIN THE SCHOOL. THE DOORS AT THE SCHOOL AUTOMATICALLY LOCK. THEY KNEW SOMETHING WAS GOING ON. THEY KNEW IT WAS NOT A DRILL. MOST OF THE TIME THEY ARE NOTIFIED IN ADVANCE. THEY WERE FRANTICALLY CALLING THEIR PARENTS. A LOT OF THEM GOT TOGETHER WITH OTHER STUDENTS AND PRAYED. THEY DIDN'T KNOW IF THEY COULD SEE THEIR PARENTS AT THE END OF THE SCHOOL DAY. >> I KNOW YOU HAVE MORE WORK TO DO. WE JUST GOT THE UPDATE FROM OFFICIALS. A LOT OF COORDINATION FROM LOCAL AND STATE AND FEDERAL LEVEL. STILL LOTS OF QUESTIONS HERE. THE POLICE DO NOT BELIEVE THEY HAD CONNECTION WITH THIS SHOOTER. >> Reporter: THE 14-YEAR-OLD THEY BELIEVE WAS RESPONSIBLE IS ALIVE AND TALKING TO POLICE. THAT IS A GOOD THING FOR POLICE TO HAVE THE ABILITY TO DETERMINE HOW IT HAPPENED. THEY ARE TALKING TO THE SHOOTER'S FAMILY. THAT IS A BIG UPDATE, AS WELL. THE CAUSE FOR CONCERN IS TWO FOLD. ONE WITH RESPECT TO THE WEAPON, IT WAS A HANDGUN. IT IS LEGAL FOR A CHILD WHO IS 14 TO POSSESS A HANDGUN. THERE WILL BE QUESTIONS AS TO HOW HE WAS ABLE TO GET A GUN IN THE FIRST PLACE. THEY SEEMED TO INDICATE -- THERE WAS NOT A LOT OF INFORMATION ABOUT THE STUDENTS BACKGROUND. POLICE SAY HE WILL BE CHARGED AS AN ADULT. THE INFORMATION WILL BECOME AVAILABLE AT SOME POINT. THEY WILL CONTINUE TO GIVE BRIEFINGS LATER THIS EVENING. THAT SHOULD GET US INFORMATION AS TO WHY THIS HAPPENED. THERE HAS BEEN A CONCERTED EFFORT PARTICULARLY FOR THE TEENAGE ALLEGED SHOOTERS, TO GO AFTER THE MOTIVES, TO DETERMINE WHY WE ARE AT THE POINT WE ARE AT? SHOOTINGS INVOLVING TEENAGE KIDS AS THE PERPETRATORS. THAT'S WHAT WE WILL FOCUS ON. >> I WILL PLAY A LITTLE BIT WHAT WE HEARD FROM THE SHERIFF. >> I NEVER IMAGINED THAT I WOULD BE SPEAKING TO THE MEDIA -- OVER SOMETHING THAT HAPPENED TODAY, THE PURE EVIL THAT HAPPENED TODAY. I WAS BORN AND RAISED HERE. I WENT TO SCHOOL IN THE SYSTEM. MY KIDS GO TO THE SCHOOL SYSTEM. I WANT TO MAKE IT CLEAR THAT HATE WILL NOT PREVAIL IN THIS COUNTY. >> AS THIS HORRIFIC NIGHTMARE PLAYS OUT, AND NEVER GETS EASIER FOR THE PEOPLE THAT HAVE TO DEAL WITH THIS. >> WE HAVE TALKED ABOUT IT SO OFTEN. HOW OFTEN HAVE WE GONE TO THE FAMILIES FROM EACH TOWN, WHO TALK ABOUT THIS, WHO ARE TRYING TO AFFECT A CHANGE THAT THEY ARE SEEKING? HOW MANY TIMES HAVE THE FAMILIES GONE THROUGH THIS? EVERY TIME THEY CARE ABOUT A SCHOOL SHOOTING FOR THE REST OF THEIR LIVES. WE ARE VERY FOCUSED ON THE SUBJECT. FOCUSED ON THE MOTIVE. TRYING TO DETERMINE WHY IT ACTUALLY HAPPENS. >> THANK YOU VERY MUCH. WE WILL LOOK FOR UPDATES FROM YOU THROUGHOUT THE EVENING. WE JUST HEARD FROM VICE PRESIDENT HARRIS AND PRESIDENT BIDEN. DONALD TRUMP IS SET TO BE ON THE TRAIL IN PENNSYLVANIA. >>> HE IS DOWNPLAYING SHOWING HARRIS OUTPERFORMING HIM. TAKE A LOOK. IT IS ALL VERY CLOSE. INSIDE THE MARGIN OF ERROR. JUST ABOUT TO MINCE --'S MONTHS OUT FROM ELECTION DAY. HARRIS IS NOT TAKING FOR GRANTED. AN ISSUE THAT EVERYBODY CARES ABOUT, INCLUDING YOUNGER VOTERS. INFLATION AND THE COST OF LIVING. THESE THINGS THAT MATTER MOST TO THEM. THEY THINK IT WILL TAKE LONGER FOR THEM TO BUY A HOUSE OR A CAR. HALF OF THEM SAY THEY PLAN ON VOTING FOR THE VICE PRESIDENT. WATCH. >> I JUST LOVE GEN ZINHLE ESSAMUAH. >> A LOT OF NEWS COMING OUT OF THE CAMPAIGN EVENT. >> Reporter: THAT IS RIGHT. VICE PRESIDENT HARRIS STARTED REMARKS ABOUT ANOTHER SCHOOL SHOOTING. THIS WAS A SENSELESS TRAGEDY. SHE SAID WE CAN STOP THIS. IT DOES NOT HAVE TO BE THIS WAY. SHE WAS LEANING IN ON THE MESSAGE THAT AMERICA AND THE GOVERNMENT SHOULD DO MORE. WE HEARD OVER AND OVER AGAIN THE IDEA OF FREEDOM IN HER CAMPAIGN. SHE SAID STUDENTS SHOULD BE FREE TO GO TO SCHOOL WITHOUT BEING SCARED TO BE SHOT IN SCHOOL. SHE SAID IF SHE WERE PRESIDENT SHE WOULD WORK WITH CONGRESS FOR MEANINGFUL GUN REFORM. AS YOU SAID, SHE DID COME TO NEW HAMPSHIRE. THERE IS WORK TO BE DONE WITH DOWN BALLOT RACES. SHE TALKED ABOUT THE ECONOMY AND SMALL BUSINESS. SHE PUT UP PROPOSALS THAT INCLUDE -- OF PRICE GOUGING. SMALL BUSINESS TAX REDUCTION FOR STARTUPS. $50,000. PROVIDING $25,000 IN SUPPORT FOR FIRST TIME HOMEBUYERS. THIS IS SOME STUFF THAT VICE PRESIDENT HARRIS IS LAYING OUT FOR HER ECONOMIC PLAN. >> THANK YOU VERY MUCH FOR THAT. >>> RUSSIAN ELECTION INTERFERENCE TEAM. THIS IS A THRING -- THREE PRONG PUSH. INDICTMENTS AGAINST TWO EMPLOYEES. RC. PRO-RUSSIAN CONTENT. TRICKING AMERICAN INFLUENCERS TO PAIR THE MISINFORMATION. NEW SANCTIONS AGAINST RUSSIANS. MOVES BY THE STATE DEPARTMENT TO RESTRICT PEOPLE FROM THE RUSSIAN MEDIA WORLD. WHAT IS THE RESPONSE FROM MOSCOW? >> 2016 CALLED AND THEY WANT CLICHIS BACK. KELLY O'DONNELL IS FOLLOWING THIS FOR US. HOW MUCH OF THIS IS ABOUT SOUNDING THE ALARM THAT THERE IS THIS KIND OF THING OUT THERE? >> Reporter: I WANT THE AMERICAN PUBLIC TO RECOGNIZE THAT THERE IS A VULNERABILITY HERE. PEOPLE HAVE HEARD ABOUT -- THERE ARE BAD ACTORS. WHERE THEY CAN STOP THOSE ENTITIES, THEY WILL. THEY WANT AMERICAN PEOPLE TO GET A SENSE OF THE FACT THAT THERE IS INFORMATION SANCTIONED DIRECTLY BY THE KREMLIN, ALSO WITH THE INTENTION OF DOING A COUPLE THINGS -- INFLUENCING AMERICAN VOTERS ON PRO-RUSSIAN VIEWS. ONE WOULD BE AGAINST THE UKRAINE WAR. JOHN KIRBY SPEAKS WITH THE NATIONAL SECURITY COUNCIL. THE ADMINISTRATION BELIEVES THEY NEED TO TAKE BROAD ACTION. >> TODAY'S ACTIONS MAKE CLEAR, WE HAVE THE ABILITY TO IDENTIFY THE ACTORS AND TO HOLD THE ACTORS INVOLVED ACCOUNTABLE. EVERY CITIZEN BEARS A HAND. TAKE TIME TO CONSIDER HOW YOU GET YOUR NEWS AND INFORMATION. >> Reporter: HE TALKS ABOUT RELYING ON MEDIA, INFORMATION ON SOCIAL MEDIA. YOU CAN DO THINGS. SOME ARE FLAWED AND FAKE WITH THE INTENTION FROM VLADIMIR PUTIN. >> WILL THERE BE MORE INDICTMENTS FOR ELECTION INTERFERENCE? >> Reporter: WHERE THEY CAN CALL IT OUT THEY WILL. 60 DAYS BEFORE THE ELECTION IS A CRITICAL TIME IN TERMS OF ANY INDICTMENT OF ACTION. THEY WANT PEOPLE TO BE AWARE THAT THIS IS HAPPENING. THEY BELIEVE THAT PUTIN IS SANCTIONING, APPROVING, HE'S AUTHORIZING THESE ACTIVITIES TO TRY TO INFLUENCE AMERICA. >>> IN NEW YORK, 24 HOURS AFTER THE FORMER AIDE OF THE GOVERNOR -- >> THE INDICTMENT LAYS OUT EVIDENCE THAT THESE ACTIONS WAS A BETRAYAL OF THE TRUST OF TWO ADMINISTRATIONS. BREAKING THE ETHICS RULES AND FORGING MY SIGNATURE ON DOCUMENTS. >> WHAT IS GOING TO HAPPEN TO LINDA SON? BOTH PROSECUTORS AND HER ATTORNEYS EXPECT TO MEET AGAIN LATER THIS MONTH. THE STORY UNFOLDED OVER THE LAST 48 TO 72 HOURS. PEOPLE REMEMBER IT FROM THE COVERAGE YESTERDAY. THE FORMER AIDE IS ACCUSED OF HAVING SALTED DUCK SENT TO HER PARENTS. GOING FORWARD, LINDA AND HER HUSBAND HAVE BEEN RESTRICTED, THEY HAVE TO STAY IN NEW YORK. THEY ARE NOT ALLOWED TO HAVE ANY CONTACT WITH THE CHINESE CONSULATE IN THE BUILD UP TO THIS TRIAL. YOU TALK ABOUT SPIES AND A LOT OF PEOPLE WILL THINK ABOUT -- THIS IS ABOUT INFLUENCE. THE CHINESE GOVERNMENT IN THIS CASE SPECIFICALLY ABOUT TAIWAN. RESTRICTED OFFICIALS IN TAIWAN FROM MEETING WITH THE GOVERNOR. IT IS NOT THE SAME KIND OF SPYING BUT IT IS SOMETHING THAT THE GOVERNMENT RIGHT NOW INCREASINGLY IS CONCERNED ABOUT. ESPECIALLY IN THE BUILD UP TO THE ELECTION. >> THANK YOU VERY MUCH. >>> PRESIDENT BIDEN IS TRYING TO GET AN AMERICAN COMPANY TO STAY IN AMERICA BY GETTING READY TO BLOCK THE PROPOSED BUYOUT BY COMPANIES IN JAPAN. NBC NEWS HAS NOT CONFIRMED THOSE REPORTS. THE TREASURY DEPARTMENT IS NOT COMMENTING. WE DO KNOW THAT PRESIDENT BIDEN IS NO FAN OF THIS DEAL. HE SAID SO. LAST WEEK VICE PRESIDENT HARRIS SAID THAT IT IS VITAL FOR THE COUNTRY TO MAINTAIN STRONG COMPANIES. PLUNGING FROM 17% TODAY. THE JAPANESE COMPANY OFFERS A KNOWLEDGE -- OLIVE BRANCH. SAYING THAT IT WILL STILL BE LED BY AMERICA. EXPLAIN IN LAYMAN TERMS. THIS IS BASICALLY AN ICONIC AMERICAN COMPANY. ONE OF THE MOST CRITICAL BATTLEGROUND STATES OF THE ELECTION COULD POTENTIALLY BEING RUN BY A JAPANESE COUNTRY. >> Reporter: AS YOU KNOW, IF YOU HAVE A DEAL LIKE THIS YOU HAVE THE CURRENT DEMOCRATIC NOMINEE FOR PRESIDENT AND CURRENT REPUBLICAN, AND THE INCOME BUT WHO OPPOSE THIS DEAL. IT IS NOT LIKELY TO GO THROUGH. BOTH COMPANIES ARE MAKING CONCESSIONS AND TALKING ABOUT CONSEQUENCES OF A NOT GOING THROUGH. WHAT HAS BEEN REPORTED THIS EVENING, THEY LIKELY WILL BLOCK IT. I REACHED OUT TO THE WHITE HOUSE OFFICIALS TODAY. THEY HAVE NOT MADE AN OFFICIAL RECOMMENDATION TO BIDEN YET. THAT WILL BE THE NEXT STEP OF THE PROCESS. YOU CAN IMAGINE IF THE PRESIDENT AND THE VICE PRESIDENT DOESN'T AND THE REPUBLICAN NOMINEE DOES NOT WANTED TO HAPPEN, NOT MUCH CHANCE OF IT HAPPENING. >> EVEN WITH THE CONCESSIONS THAT IT WILL BE RUN BY AMERICANS? >> Reporter: I THINK THE COMPANIES ARE TRYING. THEY WANT TO DO THIS DEAL. THEY'RE TALKING ABOUT PRIORITIZING U.S. STEEL PRODUCTION. U.S. CITIZENS MAKING UP THE MAJORITY BOARD OF DIRECTORS. WHAT IT COMES DOWN TO, THIS STEELWORKERS UNION DOES NOT WANT THIS DEAL TO HAPPEN. THEY ARE OPPOSED TO THIS. MANAGEMENT IS BEING GREEDY AND THE HARRIS CAMPAIGN AND TRUMP CAMPAIGN ARE WORKING HARD TO REACH OUT TO THE UNION WORKERS. >>> COMING UP, WHY NASA IS INSISTENT THAT THERE ARE TWO ASTRONAUTS IN SPACE MONTHS LONGER THAN EXPECTED. THEY ARE NOT REALLY STUCK. >>> JOINING A WAVE OF COMPANIES ROLLING BACK MOVES. IS IT BECAUSE OF CONSERVATIVE BACKLASH? N THE CUSP OF SOMETHING BIG. >>> UNDER HOUSE ARREST. SHE WILL BE DANCING WITH THE STARS. HOW IS THAT GOING TO WORK? >>> THE BEER COMPANY AT THE CENTER OF THE CULTURE WARS. IT IS NOT BUD LIGHT. IT IS THIS ONE, MOLSON COORS. ANNOUNCING PLANS TO SCALE BACK. MOLSON DESCRIBES CHANGES TO COMPANY POLICIES. THERE WILL BE A BROADER VIEW FOCUSED ON THE EI. LOWE'S, FOUR, JOHN DEERE. WHEN YOU GO BACK TO THESE PROGRAMS, THINGS HAVE CHANGED. WHY? >> Reporter: IF YOU REWIND TO 2020, THAT WAS A DIFFERENT POLITICAL ENVIRONMENT. YOU TALK ABOUT A LOT OF COMPANIES WITH A LOT MORE AWARENESS OVER DIVERSITY, EQUITY, AND INCLUSION AFTER THE MURDER OF GEORGE FLOYD. WHAT YOU ARE SEEING A LOT OF COMPANIES SAYING THAT MAYBE WE SHOULD NOT HAVE THESE POLICIES CODIFIED BECAUSE WE ARE GETTING CONSERVATIVE BACKLASH. YOU MENTIONED THE LIST OF COMPANIES TODAY THAT HAVE PARED BACK SOME DEI INITIATIVES. YOU ARE SEEING THIS 2024 MOVEMENT AFTER A FEW YEARS AGO SAYING THAT WE SHOULD'VE BEEN MORE AWARE OF THIS. I WANT TO POINT OUT THAT MOLSON COORS IS NOT THE SAME COMPANY AS THE BUD LIGHT COMPANY THAT FACED BACKLASH WITH THE TRANSGENDER INFLUENCER FROM A COUPLE YEARS AGO. >> MOLSON SAYS EVEN THOUGH THEY ARE ROLLING BACK, THEY WILL MAKE SURE THE SUPPLIERS ARE REPRESENTED. HOW DO THEY DO THAT? >> Reporter: WHAT IT WAS, PREVIOUSLY TO THIS CHANGE THEY HAD SPECIFIC GOALS THAT WERE CODIFIED IN COMPANY DOCUMENTATION. NOW THEY ARE SAYING IT WILL NOT NECESSARILY BE MANDATORY. THEY WILL KEEP THAT IN MIND AS THEY FIND SUPPLIERS. THEY'RE TALKING ABOUT THE CHAIN THAT THEY GET THE ALUMINUM FROM AND THOSE TYPES OF THINGS. THEY SAID THEY WILL PAY ATTENTION IT JUST WILL NOT BE READ INTO DOCUMENTATION WITHIN THE COMPANY. YOU SEE SIMILAR THINGS AT COMPANIES LIKE STARBUCKS. THEY WANT TO MAKE SURE THE REPRESENTATIVES ARE -- >>> NASA, SAYING THEY ARE ON TRACK TO BRING THE STAR LINER BACK TO EARTH THIS WEEK. ONE CATCH, THE CREW MEMBERS WILL NOT BE INSIDE. THESE ANSWER NOT --'S ASTRONAUTS ARE NOT GETTING A RIDE DOWN. THEY WILL STAY ON THE INTERNATIONAL SPACE STATION UNTIL AT LEAST FEBRUARY. THEY WILL CATCH A RIDE HOME ON SPACE . THEY ARE NOT STUCK. >> IN MY VIEW THEY WERE NEVER STUCK OR STRANDED. THEY ALWAYS HAD A WAY TO DEPART THE SPACE STATION. WHEN SOMEBODY IS STRANDED, THERE IS A LOCATION WHEN THEY CANNOT LEAVE. IT WILL AIM FOR TOUCHDOWN SIX HOURS LATER IN NEW MEXICO IN THE DESERT. TOM COSTELLO IS JOINING US NOW. THE SPACE SAGA THAT NEVER ENDS. THIS WAS SUPPOSED TO BE 10 DAYS? >> WE ARE NOW ON DAY 91. I SHOULD NOT LAUGH. I FEEL SORRY FOR THEM. THEY ARE APPARENTLY IN GOOD SPIRITS. THEY ARE DIEHARD ASTRONAUTS AND TEST PILOTS. THE BOTTOM LINE, NASA IS NOT CONVINCED IT WILL BE SAFE TO BRING STAR LINER HOME BECAUSE THEY CONTINUE TO HAVE THE THRUSTER PROBLEM. THEY WILL BRING IT HOME REMOTELY. HERE IS THE THING ABOUT THAT, THEY HAD TO REPROGRAM THE COMPUTERS TO COME BACK AUTONOMOUSLY BECAUSE IT IS SUPPOSED TO BE WITH ASTRONAUTS BEHIND THE CONTROLS. THAT IS TAKING SOME TIME. THEY WILL SHUT THE HATCHED BETWEEN THE SPACE STATION AND STAR LINER TOMORROW. IF ALL GOES AS PLANNED THEY WILL UNDOCK FROM THE STATION ON FRIDAY AT ABOUT 6:00 P.M. >> IS THERE A RISK FOR A CRASH ON THE GROUND? >> ONE OF THE QUESTIONS WE ASKED TODAY IS, COULD IT POSE THREAT TO THE PUBLIC AS IT IS COMING IN? IT'S COMING TO A REMOTE PART OF NEW MEXICO. ALL OF THAT IS PRETTY UNINHABITABLE. A VERY ISOLATED TOWN. NASA REALLY DOES NOT THINK SO. THE CONCERN HAS BEEN THAT NOT THAT THE THING WILL BLOW UP, IF THEY LOST THE THRUSTERS WHICH THEY HAVE BEEN HAVING PROBLEM WITH, REENTRY MAY GO WRONG. INSTEAD OF LANDING ON THE SPOT, THEY WOULD BE ON ZINHLE ESSAMUAH. THEY MAY NOT HAVE THE ABILITY TO GET IT IN THE RIGHT PLACE. >> THEY ARE IN GOOD SPIRITS, THAT IS AWESOME. THEY HAVE DELAYED SOMETHING LIKE FIVE TIMES. WE HAVE HEARD FROM NASA THAT THEY ARE NOT STUCK. YOU HEARD THE EXPLANATION. WHY IS NASA KEEPING -- IS AT THE PR OPTICS OF THIS? >> I HAVE HAD MULTIPLE CONVERSATIONS OVER THE LAST FEW MONTHS AND I AM THE ONE -- SOMEONE AT NASA SAID IT SOUNDS LIKE GILLIGAN'S ISLAND? THE BOTTOM LINE, IT IS A LITTLE SILLY. IF YOU GO TO THE SHOPPING MALL AND THE CAR BREAKS DOWN, ARE YOU STUCK AT THE MALL? KIND OF. UNTIL YOU CAN GET A RIDE HOME. IT DOESN'T MEAN YOU WILL NEVER GET HOME. IT MEANS THAT FOR NOW I AM STUCK. THAT'S WHAT THE SITUATION IS. IF THE SPACE STATION WERE IN JEOPARDY, IF THERE WAS A METEOR SHOWER COMING AT THEM, GET ON THE STAR LINER AND COME HOME. NASA DOES NOT REALLY FEEL GOOD ABOUT THAT EMERGENCY LIFE RAFT. IT OTHERWISE IS A NORMAL RETURN. >> THEY WILL GO HOME ON THE CORPORATE ENEMY. >> I'VE BEEN WATCHING TO SEE IF ELON MUSK GLOATS ABOUT THIS? SO FAR, NO. I IMAGINE HE IS PLAYING NICE BECAUSE HE CANNOT AFFORD TO LOSE THE CONTRACT WITH NASA FOR IRRITATE THEM. IT IS SO MUCH FUN. >>> THE ISRAELI PRIME MINISTER SAID TODAY THAT ANY CEASE-FIRE DEAL HAS TO GUARANTEE THAT THE AREA BETWEEN THE GAZA AND EGYPT ORDER IS SECURE. CAN NEVER BE USED AS A PIPELINE FOR HAMAS. BENJAMIN NETANYAHU IS GETTING HUGE PROTESTS IN ISRAEL. >>> HOSPITAL IN OREGON GETTING SUED FOR MORE THAN $300 MILLION. A FORMER NURSE PLEADED NOT GUILTY. >>> ELTON JOHN SAID HE IS PARTIALLY BLIND AFTER AN INTENSE EYE INFECTION THIS YEAR. HE IS HEALING NOW BUT IT IS A SLOW PROCESS THAT WILL TAKE TIME BEFORE SITE WILL RETURN TO HIS EYE. >>> THE BREAK DANCER IS NOW INFAMOUS APOLOGIZING IN HER FIRST BIG INTERVIEW. I KNOW THAT YOU REMEMBER RAY GUN. THE KANGAROO HOP, THE FLOOR SITUATION, SHE SAID SHE IS SORRY. WHEN ASKED IF SHE THINKS SHE IS THE BEST FEMALE BREAKER IN AUSTRALIA, SHE SAID HER RECORD SPEAKS FOR. >>> A NEW GIG. A DANCER. DANCING WITH THE STARS. ON THE NEXT SEASON. ALLOWED TO COMPETE EVEN THOUGH SHE'S ON HOUSE ARREST FACING DEPORTATION. >>> A TEXAS CITY HAS OFFICIALS SAYING DO NOT DRINK THE WATER. >>> WHY IT WILL BE CHRISTMAS IN VENEZUELA REALLY SOON. THE FUTURE IS NOW. NEWS FOR THE GENERATION OF NOW IS NBC NEWS NOW. >>> THE TRUMP TEAM IS GOING TOWARD YOUNGER MEN THIS YEAR. >>> A MOVE FROM VENEZUELA'S PRESIDENT ANNOUNCING THAT THIS YEAR HE IS DECLARING CHRISTMAS IN OCTOBER. HERE HE IS MAKING A GRAND PRONOUNCEMENT ON LOCAL TV. >> IN HONOR TO YOU, IN GRATITUDE TO YOU, WE WILL HAVE EARLY CHRISTMAS IN OCTOBER. >> CAN YOU JUST DO THAT? CAN IT BE DONE JUST LIKE THAT? NICOLAS MADURO SEEMS TO THINK SO. THIS IS THE LATEST MOVE TO BRING DOWN TENSIONS IN THE COUNTRY AFTER WEEKS OF MASS PROTESTS. VALERIE CASTRO IS JOINING US NOW. IT IS PURELY A POLITICAL PLAY FROM MADURO. A CONSPICUOUS MANNER. TAKING THE HOLIDAY THAT EVERYBODY LOVES. IT IS DECEMBER 25th FOR A REASON. HE IS SAYING, IT IS IN OCTOBER NOW. >> Reporter: LOOKS LIKE HE'S DOING THIS TO GARNER SUPPORT. THERE HAVE BEEN WEEKS OF MASSIVE PROTESTS SINCE HE DECLARED HIMSELF THE WINNER. MORE THAN 2000 PEOPLE HAVE BEEN ARRESTED. THE GOVERNMENT ANNOUNCED AN ARREST WARRANT WAS ISSUED FOR THE OPPOSITION CANDIDATE. HE HAS BEEN IN HIDING FOR THE LAST SEVERAL WEEKS AND HAS NOT BEEN SEEN. MADURO IS ANNOUNCING THAT CHRISTMAS WILL THIS YEAR BE IN OCTOBER. CHRISTMAS IN VENEZUELA IS A TIME WHEN GOVERNMENT WORKERS GET CHRISTMAS BONUSES. THIS COULD BE A WAY TO GARNER SUPPORT. IT COULD BE A POWER PLAY TO SAY THAT I'M IN POWER AND CHRISTMAS WILL BE WHEN I SAY IT IS. HE WANTS TO BRING THE SEASON FILLED WITH PEACE AND VICTORY. >> WHEN IS NEW YEAR'S? THERE ARE A LOT OF QUESTIONS ON THIS. AN ENORMOUS AMOUNT OF TENSION AND DRAMA. THE STATE DEPARTMENT SAYS THEY ARE LOOKING INTO MEMBERS OF THE U.S. NAVY WHO WERE ARRESTED AND STILL BEING HELD. HOW DOES THAT TIE INTO WHAT WE ARE SEEING? >> Reporter: THE U.S. SAW A PLANE THAT MADURO OWNS. IT WAS LEGALLY -- ILLEGALLY PURCHASE. AN UNAUTHORIZED VISIT TO THE COUNTRY ON PERSONAL VISIT. THE STATE DEPARTMENT NOT RELEASING ANY DETAILS OTHER THAN TO SAY THEY ARE MONITORING THE SITUATION AND IDENTITY OF THE SERVICE MEMBER HAS NOT BEEN RELEASED. >>> NBC NEWS COVERS HUNDREDS OF STORIES EVERY DAY. THIS IS WHAT THEY TELL US IS GOING DOWN IN THEIR REGIONS IN A SEGMENT CALLED THE LOCAL. >>> THE CAPTAIN OF THE BLUE JACKETS. WATCH. >> WE WILL GET THROUGH THIS TOGETHER. WE WILL GRIEVE AND CRY AND SUPPORT EACH OTHER EVERY STEP OF THE WAY. WE WILL PERSEVERE BECAUSE THAT'S WHAT JOHNNY WOULD'VE WANTED. >> THE PLAYER AND HIS BROTHER WERE KILLED LAST WEEK WHILE RIDING BIKES. >>> LOOK AT THIS, PASSING OUT WATER AND TELLING THOUSANDS OF PEOPLE NOT TO DRINK FROM THE TAP. IT'S CONTAMINATED WITH A FOAMING AGENT. LIKE THE FIREFIGHTER PHONE GOT INTO THE WATER SUPPLY. >>> NORTHEAST BARREL, THIS IS A LEAK INSIDE THE TUNNEL CONNECTING MANHATTAN AND QUEENS. THEY HAD TO TEMPORARILY SHUT DOWN PART OF IT AFTER A CONTRACTOR DRILLED A HOLE. >>> LEARNING TONIGHT THAT THE FORMER FIRST SON IS STARTING COLLEGE AT NYU. THE PRESIDENTS 18-YEAR-OLD SON -- THAT COULD HELP MR. TRUMP WIN THE WHITE HOUSE FOR A SECOND TERM. EXPLAINS HOW. >> Reporter: TODAY IS GOING TO BE THE MOST IMPORTANT -- FORMER PRESIDENT DONALD TRUMP WAS INTERVIEWED LAST MONTH ON -- SHOW HE SAID IT WAS HIS SONS WHO TIPPED THEM OFF TO THE STREAMING STAR. >> THEY TOLD ME ABOUT HOW BIG -- REAL BIG. >> Reporter: THAT SEGMENT GET HUNDREDS OF THOUSANDS OF VIEWS ON THE POPULAR LIVESTREAM PLATFORM KICKED OVER TO A HALF MILLION MORE ON YOUTUBE. ANOTHER GROUP OF YOUNG MEN THE FORMER PRESIDENT IS TRYING TO IMPRESS. >> SOME ARE CALLING IT THE THROW BOAT PICKED DURING SUPPORT IN LARGE NUMBERS FROM YOUNG MOSTLY WHITE MEN AGES 18 TO 29. THE REPUBLICANS HOPE WILL HAVE A MAJOR INFLUENCE IN THIS ELECTION. >> THEY REALLY FOCUS NOT ON THE POLICY BUT ON THE PERSONALITY. >> Reporter: THEY ARE LEADING AND PICK >> LOT OF SOCIAL DOGMA ABOUT WHAT IT MEANS TO BE A CHUMP SUPPORTER ON A COLLEGE CAMPUS. I'M DOING WHAT I CAN TO RE MOBILIZE MY FRIENDS. >> TRUMP IS SHOWING HE IS ABLE TO RUN THE COUNTRY BETTER THAN BIDEN. COUPLE IT MAY BE SEAN HANNITY BUT THIS GENERATION INCREASINGLY GETS THEIR INFORMATION FROM SOCIAL MEDIA. WHEN EVERYTHING FROM THE ECONOMY TO THE BORDER. >> THIS IS A GROUP THAT HAS COME OF AGE DURING COVID. HAS BEEN A LOT OF TIME ONLINE ON SOCIAL MEDIA. HEARING ECHOES OF TRUMP -- MASCULINITY ON ONE SIDE. THE CONSPIRACY THEORIES GOVERNMENT NOT DOING THEIR JOB. >> Reporter: ONLINE JUGGERNAUTS POPULAR WITH YOUNG MEN HAVE EVOLVED FROM HYPER SEXUALIZED -- TO POLITICAL COMMENTARY. DRAWING HUGE NUMBERS OF EYEBALLS. FOLLOWING HIS FELONY CONVICTION IN NEW YORK THE FORMER PRESIDENT FIRST APPEARANCE USC FIGHT PICK IT IS WHERE TRUMP CREATED HIS FIRST TICK-TOCK. DEBUTING ON THE PLATFORM HE ONCE PROMISED THE BAND. HUBER MET YOUTUBER LOGAN PAUL TAPPING INTO HIS 23 MILLION+ SUBSCRIBERS BUT IN A CONVERSATION THAT'S MEANT FOR THE FAITHFUL AUDIENCE PICK >> IT IS VERY -- COUPLE SHOW OF STRENGTH FOLLOWING AN ASSASSINATION ATTEMPT ALSO RESONATING WITH HIS BASE. >> THE SITUATION COMPLETELY MADE HIM INVINCIBLE. COUPLE THIS YEAR'S RNC TAILOR- MADE TO AMPLIFY TRUMP'S BRAVADO. THE POPULARITY OF YOUNG YOUNG MALES IS HIGHLIGHTING APRIL ROWING GENDER GAP. RECENT POLLING SHOWS IN SIX SWING STATES YOUNG MEN FAVOR TRUMP BY 13 POINTS. YOUNG WOMEN FAVORED HARRIS BY 38 POINTS. A 51 POINT GAP. ON THE HARRIS CAMPAIGN HOPES OF VICE PRESIDENTS RUNNING MATE TIM WALZ A FORMER TEACHER AND FOOTBALL COACH WITH 24 YEARS OF SERVICE IN THE NATIONAL GUARD MAY COUNTER TRUMP'S APPEAL WITH YOUNG MEN. THE TRUMP CAMPAIGN BETTING IT IS NOT ENOUGH. >> PROBABLY NOT. "TO WIN THE FIGHT FOR THE VOTES OF MILLIONS OF YOUNG MEN. >> IT IS A VERY CLEAR STRATEGY. BY THE TRUMP CAMPAIGN. HEAVILY MALE AUDIENCE THEY ARE. TALK TO THE GENDER GAP DYNAMIC HERE. THE TRUMP CAMPAIGN -- >> THE FOCUS ON MEN IS VERY SIGNIFICANT. IT IS NOT MALE VOTERS IT IS THE UNIVERSAL MALE AND WHO DON'T CARE ABOUT POLITICS BUT THEY THINK IF THEY DID CARE THEY WERE PROBABLY LIKE DONALD TRUMP ARE THEY CAN TURN THEM INTO VOTERS. THE CELEBRITY FOCUS MATTERS. JUST BEING SPOTTED RINGSIDE THE UFC FIGHT IS USEFUL. THE IDEA THIS GENDER GAP IS EASIER FOR HARRIS TO IMPROVE HER NUMBERS WITH MEN THAN IT IS FOR TRUMP TO IMPROVE NUMBERS WITH WOMEN. THE BIG ISSUE ABORTION RIGHTS. TRUMP IS THE ARCHITECT THAT HE IS PROUD OF IT. IT IS A HUGE NEGATIVE FOR HIM WITH WOMEN. WE LOOK AT HIS POLLING SOME OF THE MOST PRO-CHOICE OF MOST IN FAVOR OF ABORTION RIGHTS SEGMENTS OF THE POPULATION ARE YOUNG SINGLE MEN. IF THAT YOU CAN GET AND THAT IN FRONT OF MAN DECIMATING THERE IS NO PATH FOR TRUMP. HE IS NOT REALLY TRYING. NO EFFORT ON THIS SO FAR AND THEY'RE RUNNING OUT OF OF TIME. >> THANK YOU. >>> DEFENDING HER CONTROVERSIAL COLLABORATION ON THE NEW ALBUM. NEXT >>> NEWS FOR THE GENERATION OF NOW IS NBC NEWS NOW. >>> HOW ARE YOU DOING? >> PRETTY -- PRETTY BAD. >>> KATY PERRY, RESPONDING TO HER NEW CONTROVERSIAL COLLABORATION. WORKING WITH A MUSIC PRODUCER WHO WAS ACCUSED OF. LISTEN. >> I UNDERSTAND THERE ARE A LOT OF CONVERSATIONS. HE WAS ONE OF MANY I COLLABORATED WITH. THE REALITY, IT COMES FROM ME. THE TRUTH IS, I WROTE THESE SONGS FROM MY EXPERIENCE OF MY WHOLE LIFE GOING THROUGH THIS METAMORPHOSIS. HE WAS ONE OF THE PEOPLE TO HELP FACILITATE ALL OF THAT. ONE OF THE WRITERS AND PRODUCERS. >> THE GUY SHE IS TALKING ABOUT, DR. LUKE. HE SETTLED A LAWSUIT WITH ANOTHER FINGER LAST YEAR. HE DENIED ALL THE ALLEGATIONS. SHE BROUGHT HIM BACK FOR HER NEW ALBUM WHICH WAS SUPPOSED TO BE A BIG COMEBACK FOR KATY PERRY. IT DEBUTED AT 110 ON SPOTIFY TOP STREAMING CHART. HE FELL OFF THE NEXT DAY. SOME CRITICS SAY FANS MAY NOT BE LISTENING BECAUSE OF HER WORK WITH DR. LUKE. WE REACHED OUT TO HIS TEAM FOR COMMENT AND NO RESPONSE. JOINING NOW TO TALK ABOUT THE REACTION FROM FANS. COULD IT BE IT REALLY IS LIKE KATY PERRY IS NOT IN THE TOP 10 OR TOP 50? >> Reporter: IT COULD BE. HER MUSIC VIDEO FOR WOMAN'S WORLD GOT A LOT OF CRITICISM. THIS IS KATY PERRY'S ALBUM DO ON SEPTEMBER 20th. IT'S GETTING A LOT OF CRITICISM. ROLLING STONE HAD A HEADLINE SAYING IT COULD BE THE BIGGEST COME BACK FLOP OF ALL TIME WHEN IT COMES TO THAT SONG. IN THAT MUSIC VIDEO, SHE IS POKING FUN AT FEMALE EMPOWERMENT. ON ONE HAND SHE IS LIKE, CHANNELING ROSIE THE RIVETER. IN ONE HAND SHE'S DOING HER IN THE CAMERA. FANS ARE SAYING IS NOT AN EXAMPLE OF FEMALE EMPOWERMENT. IT WAS A VERY BIG DEAL WHEN KESHA SUED DR. LUKE IN -- IT WAS SUPPOSED TO GO TO TRIAL. SHE WANTED TO GET OUT OF HER MUSIC CONTRACT WITH HIM. IT WAS SUPPOSED TO GO TO TRIAL AND IT SETTLED BEFORE IT WENT TO TRIAL. THEY HAD A STRING OF HITS TOGETHER. SOME FANS ON SOCIAL MEDIA ARE SAYING THEY WILL NOT LISTEN TO THE MUSIC ANYMORE BECAUSE OF THAT. >> WAS A SURPRISING SHE RESPONDED PUBLICLY? >> Reporter: IT IS SOMETHING PEOPLE HAVE BEEN TALKING ABOUT. THE ELEPHANT IN THE ROOM. DR. LUKE, THIS IS A BIG DEAL. IT HAS BEEN GOING ON FOR NINE YEARS WITH KESHA. IT DOMINATED THE HEADLINES AT ONE POINT AND THE FACT THAT SHE IS A FAMOUS ARTIST TO BRING HIM BACK, TO WORK WITH HIM AGAIN SINCE THOSE ALLEGATIONS, IT WAS SOMETHING SHE HAD TO ADDRESS AND DOING ON HER PODCAST. A MASSIVE PLATFORM TO REACH YOUNGER FOLKS THAT MIGHT NOT HAVE FOLLOWED IT OVER THE LAST NINE YEARS. >> WE ARE GLAD TO HAVE YOU COVERING THIS. THANK YOU. >>> SO TO COME, NFL'S BIG BET >E EVER HITS. >>> DO YOU SEE YOURSELVES IN SPACE? >> I WOULD GO TO SPACE. >>> TONIGHT'S ORIGINAL WITH IN DEPTH REPORTING ON A TOPIC WE HAVE BEEN WATCHING. YOU KNOW THAT THIS IS THE START OF FOOTBALL SEASON. FOR THE FIRST TIME THE NFL THIS SEASON IS LETTING PLAYERS WEAR THESE THINGS. THEY LOOK LIKE COMMENTS. THEY ARE GUARDIAN CAPS. EXTRA PROTECTIVE COVER. THE IDEA BEING THAT GIVING ANOTHER LAYER OF PROTECTION TO THE HAD TO STAVE OFF SERIOUS THINGS LIKE CTE. HERE IS THE QUESTION, WILL PLAYERS ACTUALLY WEAR THEM? >> Reporter: FOOTBALL IS AMERICA'S GAME WITH THE BIGGEST CROWDS, THE BIGGEST PLACE, THE BIGGEST HITS. THE NFL IS TAKING ADDITIONAL STEPS TO PROTECT PLAYERS FROM THE IMPACT OF ALL THE BLOWS. ALLOWING THEM TO WEAR GUARDIAN CAPS DURING REGULAR-SEASON GAMES. IT SLIPS OVER A HELMET AND SOFTENS IMPACT OF 233%. THE QUESTION, WILL THE PLAYERS ACTUALLY WEAR THEM? >> IT IS A LITTLE EXTRA PADDING ON THE EXTERIOR OF THE HELMET. IN HE HOPES IT RUBS OFF ON OTHERS. >> IT IS A HARD GAME AND HARD ON THE BODY. THERE IS LIFE AFTER FOOTBALL. >> Reporter: ONE PLAYER WRITING, THESE CAPS MAKE NO DIFFERENCE. DO YOU THINK THE PRIMARY PUSHBACK IS THAT IT LOOKS WEIRD? >> AND LOOKS KIND OF SILLY. >> Reporter: GUARDIAN CAPS APPEAR IN THE PRACTICE SEEN IN 2022. THE NFL REQUIRING THEM FOR MOST PHYSICIANS. NO OPTION WHERE ONE AT A GAME UNTIL NOW. THE NFL SAYS THEY WANT TO LOWER THE FREQUENCY OF MAJOR BLOWS TO THE HEAD. >> CTE IS A DEGENERATIVE BRAIN DISEASE THAT STARTS WHILE SOMEONE IS AN ACTIVE ATHLETE GETTING HUNDREDS OF THOUSANDS OF HITS TO THE HEAD. >> Reporter: IT COULD CAUSE A LONG LIST OF SYMPTOMS. MEMORY LOSS, DEMENTIA. A RECENT STUDY FOUND IT IS NOT JUST CONCUSSIONS THAT CAUSE CTE. CUMULATIVE HITS OVER THE COURSE OF A CAREER. >> WE THINK IT IS SLIDING ON THE SURFACE OF THE HELMET DISPERSING SOME ENERGY. >> Reporter: THERE IS NO STUDY PUBLISHED THAT BACKS UP THE DATA. THEY HAVE BEEN FUNDING DEVELOPMENT FOR NEW HELMETS WITH EXTRA PROTECTION. IT TESTED SO WELL THAT IT COULD BE WORN INSTEAD OF GUARDIAN CAPS AT PRACTICE. THERE IS NO SILVER BULLET. FOR NOW, THE DECISION TO WEAR A CAP FOR PROS AND YOUNGER PLAYERS IS A NO-BRAINER. >> IT IS IMPORTANT FOR SAFETY. >> LET'S PICK UP ON THAT THREAT STARTING EARLY. THERE ARE SOME HIGH SCHOOLS GIVING OPTIONS FOR THOSE ATHLETES TO WEAR THESE CAPS. WHAT IS YOUR SENSE BASED ON REPORTING AND HOW WIDESPREAD IT COULD BE? >> Reporter: LET'S START WITH THE PROVIDENCE -- PREVALENCE. 45 WERE DIAGNOSED WITH CTE. A 91.7% RATE. IT IS SHOCKING. YOU HAVE FAMILY MEMBERS DONATING BRAINS. WHAT THE STUDY DOES SAY, IS NOT ABOUT A COUPLE DIFFERENT HITS. IS IT ABOUT SMALL INCREMENTAL HITS THAT ADD UP. THERE ARE NO REQUIREMENTS ON THE YOUTH LEVEL OR HIGH SCHOOL LEVEL FOR THESE CAPS. WE DID A STORY ON THIS A WEEK AGO. SIX OR SEVEN HIGH SCHOOL AND MIDDLE SCHOOL STUDENTS WHO DIED RECENTLY WITH IN A MANNER OF WEEKS AFTER SOME OF THE EVIDENCE IS INCONCLUSIVE AT THIS POINT. THE NFL HAS PUBLISHED ITS OWN DATA. THERE IS PEER-REVIEWED-- THERE IS NOT PEER-REVIEWED STUDIED BUT WHAT THEY BELIEVE SO FAR IS ACCURATE AND CAN ABSOLUTELY MAKE A DIFFERENCE FROM ADULTS. >> SAM BROCK, THANK YOU SO MUCH FOR THAT. THAT DOES IT FOR US AT THIS HOUR. MORE COVERAGE PICKS UP RIGHT NOW. >>> WE ARE COMING ON THE AIR WITH DEVASTATING NEW DETAILS ON THE DEADLY SCHOOL SHOOTING IN GEORGIA. TWO STUDENTS THAT, TWO TEACHERS DEAD. WHAT WE KNOW ABOUT THOSE VICTIMS. THE INVESTIGATION, AND WHAT WE ARE LEARNING ABOUT WHY THESE TEENAGED SUSPECTS WILL BE TRIED AS AN ADULT. >>> PLUS THE NEW PLAN ON WHAT VOTERS SAY IS THE MOST IMPORTANT ISSUE FOR THEM. KAMALA HARRIS WITH A NEW EDGE IN NEW POLLING, PLUS WHAT WE ARE JUST LEARNING ABOUT THE DEBATE COMING UP JUST A FEW DAYS AWAY. >>> PLUS, NASA UPDATING US ON ITS PLAN TO TRY TO BRING THOSE STRANDED ASTRONAUTS BACK TO EARTH. DON'T CALL THEM STOCK, THOUGH. WE WILL EXPLAIN WHY. >>> ANOTHER BEER COMPANY FACING BACKLASH FOR DEI PLANS. WHY IT IS SCALING BACK AND WHY IT HAS TO DO WITH SO-CALLED CULTURE WARS. >>> CAN YOU JUST DECLARE THAT CHRISTMAS WILL BE IN OCTOBER? THE LEADER OF VENEZUELA ADJUSTED IN A BIZARRE AND BRAZEN POLITICAL PLAY. HOW DOES THAT WORK? I'M HALLIE AND WE BEGIN WITH NEW DETAILS OUT OF GEORGIA. THE SCHOOL SHOOTING EAST OF ATLANTA, FOUR PEOPLE DEAD OR TWO STUDENTS AND TWO TEACHERS. ACCORDING TO PLEASE OTHERS HURT AND A TEENAGED SUSPECT IN CUSTODY. WE ARE LEARNING IN THE LAST HOUR OR 90 MINUTES THAT THE SUSPECT WAS A STUDENT AT THE SCHOOL. HE WILL BE CHARGED WITH MURDER AND TRIED AS AN ADULT. HERE'S WHAT ELSE WE KNOW AS WE SPEAK. POLICE AND FIRST RESPONDERS ENDED UP ON THE SCENE OF APALACHEE HIGH SCHOOL . YOU ARE SEEING HERE THE AFTERMATH OF THIS. WE WANT TO SHOW YOU WHAT HAPPENED. OTHER SCHOOLS WENT INTO LOCKDOWN AND AN HOUR LATER STUDENTS GATHERED ON THE FOOTBALL FIELD. THIS IS AERIAL VIDEO. THEY WERE GETTING READY TO BE RELEASED TO THEIR PARENTS. AT ONE POINT A MEDICAL CHOPPER WAS SEEN AIRLIFTING A PATIENT. THE HIGH SCHOOL HAS ABOUT 2000 STUDENTS AND THIS IS JUST THE START OF THE SCHOOL YEAR. HAPPENING ABOUT AN HOUR OUTSIDE OF ATLANTA WHERE THE MAYOR SAYS THEY ARE BEEFING UP SECURITY AND OTHER SCHOOLS BECAUSE OF THIS, THE GEORGIA GOVERNOR WANTS ALL AVAILABLE STATE RESOURCES HERE IN ERE IN WASHINGTON, PRESIDENT BIDEN HAS BEEN BRIEFED SAYING IN PART ENDING THIS GUN VIOLENCE IS PERSONAL. SOME OF THE SCENES OF STUDENTS ESCAPING, GETTING TO SAFETY HAVE BECOME ALL TOO FAMILIAR WITH 45 SCHOOL SHOOTINGS IN AMERICA THIS YEAR ALONE. WE'VE GOT OUR TEAM ALL OVER THIS. I WANT TO START FIRST WITH MARISSA PARRA BECAUSE THIS LAW ENFORCEMENT BRIEFING IN THE LAST 90 MINUTES ANSWERED SOME OF THE QUESTIONS LIKE ABOUT THE SUSPECT, THE TEENAGER SAID TO BE TRIED AS AN ADULT BUT THERE IS STILL A LOT THAT WE DON'T KNOW. >> A BIG QUESTION OF COURSE ON EVERYONE'S MIND, THE IDENTITIES OF THOSE VICTIMS. I AM SEEING A LOT OF CHATTER ONLINE BUT WE ARE HOLDING OFF ON REPORTING ON THAT FOR TWO REASONS. WE WANT TO MAKE SURE THAT WE ARE CORRECT AND ACCURATE ON SOMETHING SO SENSITIVE BUT FURTHERMORE BECAUSE POLICE HAVE NOT CONFIRMED IT, A LOT OF TIMES WHAT THAT MEANS IS THEY ARE STILL IN THE PROCESS OF NOTIFYING NEXT OF KIN. WHAT THAT MEANS IS POLICE MAY STILL BE IN THE PROCESS OF NOTIFYING FAMILY MEMBERS THAT THIS IS, IN FACT, THE WORST DAY OF THEIR LIVES. FOUR PEOPLE DEAD, TWO STUDENTS, TWO TEACHERS, NINE PEOPLE INJURED FROM GUNSHOT WOUNDS, AND OTHERS WENT TO THE HOSPITAL FOR OTHER THINGS INCLUDING ANXIETY AND PANIC ATTACK SYMPTOMS. BUT WHAT WE ARE HEARING FROM PEOPLE WHETHER IT IS RELATIVES OR EYEWITNESSES THEMSELVES, OBVIOUSLY DESCRIBING CHAOS AND TRAUMA. WE HEARD FROM PARENTS SPRINTING TO THE FOOTBALL FIELD TO FIND OUT OF THEIR STUDENT, IF THEIR CHILD WAS OKAY AND SURVIVED THIS. THIS IS A HIGH SCHOOL SO REMEMBER THESE ARE YOUNG KIDS ANYWHERE FROM THE AGES OF 13 TO MAYBE 19 TOPS, SO YOU ARE SEEING SOBERING IMAGES ON YOUR SCREEN RIGHT NOW OF AMBULANCES LINED UP ONE AFTER THE OTHER OUTSIDE OF THIS HIGH SCHOOL. WE SAW PEOPLE RUNNING AND WE WANT TO TAKE YOU TO SOME OF WHAT WE ARE HEARING. YOUNG PEOPLE WHO HAD JUST STARTED SCHOOL DESCRIBING HEARING GUNSHOTS, SEEING GUNPOWDER AND BLOOD ON THE FLOOR , CRYING AS THEY WERE RUNNING FOR THEIR LIVES. >> JUST DISAPPOINTED BECAUSE IF SOMETHING LIKE THIS CAN HAPPEN HERE WHEN YOU THINK IT'S A NORMAL DAY, IT CAN HAPPEN TO ANYONE. >> NOT SOMETHING I EVER WANT TO GO THROUGH. >> A LOT OF PEOPLE WERE CRYING. I WAS ONE OF THEM. I DIDN'T WANT TO DIE THAT WAY. >> I WILL POINT OUT IN SOME OF THESE INTERVIEWS YOU CAN TELL HOW EMOTIONAL THEY ARE AND AND SOME OF THEM YOU CAN ALMOST TELL THAT THEY ARE JUST IN A STATE OF SHOCK ABOUT WHAT JUST HAPPENED AND THAT IT REALLY HAS NOT HIT THEM YET. THE TRAUMA IS PALPABLE. THIS HIGH SCHOOL IS NOW A CRIME SCENE SO THIS SCHOOL CLOSED NOT ONLY BECAUSE THIS IS NOW A CRIME SCENE, THEY NEED TO GO THROUGH ALL OF THE EVIDENCE THAT IS NOW ON THE FLOOR AND IN THE HALLWAYS, BUT ALSO BECAUSE OF THE TRAUMA THAT THIS SCHOOL, STUDENTS FACULTY AND STAFF HAVE GONE THROUGH. THEY ARE OFFERING GRIEF COUNSELING TO PEOPLE WHO NEEDED. WE NOTICE THE IMPACT THIS HAS EVEN ON THE SHERIFF WHO GOT EMOTIONAL WHEN IT WAS HIS TURN TO SPEAK. WE WANT TO TAKE YOU TO WHAT WE HEARD. >> I NEVER IMAGINED THAT I WOULD BE SPEAKING TO THE MEDIA IN MY CAREER OVER SOMETHING THAT HAPPENED TODAY THAT WAS PURE EVIL THAT HAPPENED TODAY. I WAS BORN AND RAISED HERE. I WENT TO SCHOOL IN THIS SCHOOL SYSTEM. MY KIDS GO TO THE SCHOOL SYSTEM. BUT I WANT TO MAKE IT VERY CLEAR THAT HATE WILL NOT PREVAIL IN THIS COUNTY. >> I WILL POINT OUT THAT BEFORE HE WENT UP TO THE PODIUM OR BEFORE HE SPOKE, HE HAD TO TAKE A FEW MINUTES TO GATHER HIMSELF BECAUSE HE WAS VERY CLEARLY RATTLED AND EMOTIONAL FROM THIS. YOU MENTIONED JUST UNDER 2000 STUDENTS ARE ENROLLED AT THIS HIGH SCHOOL. IT IS SITUATED BETWEEN ATHENS, GEORGIA, AND ATLANTA. THERE'S ROUGHLY 19,000 PEOPLE IN WINDER, GEORGIA. I WANT TO POINT OUT THAT EVEN IF THE NUMBER STAYS AT WHAT IT IS, FOUR DEAD AND NINE INJURED, THIS IS A SMALL COMMUNITY, ONE THAT IS UNDOUBTEDLY IMPACTED AND SHAKEN FOR A LONG TIME. >> I'M GOING TO GO TO YOU NOW BECAUSE WE TALKED ABOUT THIS. ALL-TOO-FAMILIAR NIGHTMARE FOR PARENTS IN THIS COUNTRY. THE CONCERN OF COURSE ABOUT SCHOOL SHOOTINGS CONTINUE TO ESCALATE. AT THIS MOMENT A LOT OF CORONATION BETWEEN STATE, LOCAL, AND FEDERAL LAW ENFORCEMENT OFFICIALS AND WHILE THE FOCUS IS APPROPRIATELY ON THE VICTIMS THERE ARE QUESTIONS THAT WE DON'T KNOW THE ANSWER TO. >> THE ONE THING WE DO KNOW IS THAT THE SUSPECT AGED 14 IS EXPECTED TO BE CHARGED WITH MURDER AS A RESULT OF THE INVESTIGATION AND APPARENTLY HE IS NOT ONLY ALIVE BUT IS SPEAKING TO LAW ENFORCEMENT. THAT IS SOMETHING THAT COULD POTENTIALLY BE HELPFUL TO THEM WHEN IT COMES TO MOTIVES. MORE AND MORE WE HAVE SEEN ACCORDING TO LAW ENFORCEMENT OFFICIALS THAT I'VE SPOKEN TO ACROSS THE COUNTRY, AND FRANKLY IN VARIOUS OTHER COUNTRIES IN THE UNITED STATES, AND CANADA WHERE US LAW ENFORCEMENT HAS CONNECTIONS TO, THIS IS REALLY AN EFFORT BY THE NATIONAL LAW ENFORCEMENT ORGANIZATIONS TO DRILL INTO WHAT IS THE REASON WHY NOT ONLY WE ARE SEEING SO MUCH VIOLENCE INVOLVING THESE SCHOOL SHOOTINGS OR TERRORIST EVENTS, BUT WHY IS THE AVERAGE AGE COMING DOWN AND DOWN AND DOWN? WE ARE TALKING ABOUT A 14-YEAR OLD. ASSUREDLY THAT IS NOT THE LOWEST AGE THAT I KNOW FOR A FACT, THEY HAVE CASES RIGHT NOW WHEN IT COMES TO INDIVIDUALS THAT WANT TO DO VIOLENCE OR ACTUALLY COMMIT AN ACT OF TERRORISM. WHEN YOU SEE THIS WITH THE A YOUNGER AND YOUNGER POPULATION, IT BECOMES CAUSE FOR CONCERN. THEY DID NOT SAY WHETHER OR NOT HE HAD A HANDGUN OR A LONG GUN. IF HE HAD A HANDGUN THAT IS ILLEGAL FOR ANYONE UNDER THE AGE OF 18 TO POSSESS THAT SO WE WILL HAVE TO FIND OUT MORE ABOUT THAT. ONE THING THAT COULD BE HELPFUL ARE THE PARENTS AND APPARENTLY LAW ENFORCEMENT IS SPEAKING TO THE PARENTS. WE JUST HAVE TO SEE WHERE THIS GOES AND ONCE WE GET THE PAPERWORK WE WILL HAVE MORE TO UPDATE YOU ON IN THE COMING HOURS. >> THANK YOU VERY MUCH. VICE PRESIDENT HARRIS REFERENCING THIS LATEST SHOOTING WHILE SHE IS ON THE CAMPAIGN TRAIL AND ALL OF IT AS FORMER PRESIDENT TRUMP IS SET TO GET ON THE TRAIL AGAIN IN A COUPLE OF HOURS IN PENNSYLVANI . BRAND-NEW POLLING SHOWING THAT THE VICE PRESIDENT OUTPERFORMED HIM JUST BARELY, IN 4 OF 6 BATTLEGROUND STATES WHICH WILL BE KEY TO A WIN IN NOVEMBER. LISTEN, FOLKS. NO BLOWOUT. THIS IS VERY CLOSE AND VERY MUCH INSIDE THE MARGIN OF ERROR BUT IS A SNAPSHOT 60 DAYS OUT FROM ELECTION DAY. JUST A FEW DAYS BEFORE THAT POTENTIAL MAKE OR BREAK DEBATE FOR VICE PRESIDENT HARRIS AND FORMER PRESIDENT TRUMP, THAT IS COMING UP NEXT WEEK AND YOU CAN WATCH IT HERE ON NBC NEWS. WE ARE LEARNING THAT THERE IS A NEW AGREEMENT. UNMUTED MICROPHONES AT THE FIRST HEAD-TO-HEAD MATCHUP AND WE ARE ALSO GETTING LATE BREAKING NEWS ON ONE OF THE HIGH PROFILE NEVER TRUMPERS IN THE COUNTRY. TRAVELING WITH THE VICE PRESIDENT IN NEW HAMPSHIRE, A LOT TO GET TO SO LOOK AHEAD TO THAT DEBATE. IT IS GOING TO BE AN INCREDIBLY HIGH PROFILE MOMENT AND THERE HAVE BEEN SOME QUESTIONS OVER THE RULES ON MICROPHONES, ET CETERA. WHAT IS THE RESOLUTION? >> AS YOU KNOW, A KEY STICKING POINT HAS BEEN THIS IDEA OF MUTED MICROPHONES. YOU WILL RECALL THAT IT WAS PRESIDENT BIDEN'S TEAM THAT HAD ASKED FOR MUTED MICROPHONES IN THE PREVIOUS DEBATE AND NOW VICE PRESIDENT HARRIS DOES NOT WANT THEM BECAUSE THEY SAID, THEY WANTED THE AUDIENCE TO HEAR WHATEVER DONALD TRUMP HAS TO SAY BUT AS WE MENTIONED IN THE LAST TWO MINUTES, TWO SOURCES TELLING NBC NEWS THAT THEY HAVE COME TO AN AGREEMENT. BASICALLY THE PREVIOUS RULES, THAT MICROPHONES WILL BE MUTED WHEN IT IS NOT A CANDIDATES TURN TO SPEAK. IN THE PAST FEW MOMENTS I AM GETTING A MESSAGE FROM A CAMPAIGN SOURCE THAT EXPLAINED THE RATIONALE FOR THIS. THEY BELIEVE THAT VICE PRESIDENT HARRIS WILL BE DISADVANTAGED BY THIS BUT THEY AGREED TO IT BECAUSE THEY THOUGHT IT WAS POSSIBLE THAT DONALD TRUMP COULD END UP SKIPPING THE DEBATE AND THEY WANT VOTERS FROM HERE-- TO HEAR FROM DONALD TRUMP ACCORDING TO THEM. THIS IS A LETTER THAT WAS SENT FROM THE CAMPAIGN TO ABC JUST A SHORT TIME AGO. THE MESSAGE SAYS THAT A PRESS POOL WILL BE ON HAND, A CANDIDATE WHO CONSTANTLY INTERRUPTS WILL BE WARNED BY THE MODERATOR AND WHAT THEY SAY MAY BE REPEATED TO THE AUDIENCE. IF THERE IS SIGNIFICANT CROSSTALK THEY MAY UNMUTE BOTH MICROPHONES SO THE AUDIENCE CAN UNDERSTAND WHAT'S HAPPENING WHICH HAPPEN ONCE IN THE PREVIOUS CNN DEBATE. CAMPAIGN SOURCES TELLING US THAT AN AGREEMENT HAS FINALLY BEEN REACHED. >> THAT IS SUPER INTERESTING AND WHAT'S ALSO INTERESTING, WE KNOW THAT THE HARRIS CAMPAIGN STRATEGY IS TO TURN OUT VOTERS BUT TO WIN OVER TRUMP SKEPTICS. WE ARE LEARNING IN THE LAST COUPLE OF MINUTES THAT ARGUABLY ONE OF THE MOST HIGH PROFILE SKEPTICS IN THE COUNTRY, LIZ CHENEY, WILL BE BACK IN KAMALA HARRIS. TELL US MORE. >> THAT'S EXACTLY RIGHT. I AM LOOKING DOWN ONCE AGAIN BECAUSE THIS HAPPENED MOMENTS AGO BUT SHE WAS OUT OF DUKE UNIVERSITY AND SURPRISINGLY SHE CAME OUT AND SAID THAT NOT ONLY IS SHE NOT VOTING FOR DONALD TRUMP, BUT THAT SHE IS VOTING FOR KAMALA HARRIS FOR THIS REASON, QUOTE, BECAUSE OF THE DANGER THAT DONALD TRUMP POSES SHE IS NOT ONLY GOING TO BE VOTING NOT FOR DONALD TRUMP BUT VOTING FOR KAMALA HARRIS, AND THAT IS THE REASON SHE GAVE. BECAUSE OF THE DANGER THAT DONALD TRUMP POSES. THERE IS NO LOVE LOST BETWEEN LIZ CHENEY AND DONALD TRUMP BUT FOR HER TO COME OUT SO PUBLICLY AND ENDORSE A DEMOCRAT, OF COURSE LIZ CHENEY, DAUGHTER OF DYK CHENEY REALLY SHOWS JUST HOW FAR ESTABLISHMENT REPUBLICANS HAVE BROKEN FROM DONALD TRUMP. SHE IS ENDORSING KAMALA HARRIS. >> SO FOLKS KNOW, YOU ARE IN NEW HAMPSHIRE. DEMOCRATS ARE NOT TAKING THAT-- THOSE ELECTORAL VOTES FOR GRANTED. KAMALA HARRIS FOCUSING ON THE ECONOMY. >> SHE HAD SEVERAL POLICIES THAT SHE ROLLED OUT AND HAS DETAILED SOME MORE OF THOSE POLICIES. YOU MENTIONED THEY ARE NOT TAKING NEW HAMPSHIRE FOR GRANTED BUT ALSO SIGNIFICANT IS THE DOWN BALLOT RACES. THERE IS A DEMOCRATIC PRIMARY NEXT WEEK SO VICE PRESIDENT HARRIS IS EXPECTED TO GO TO PENNSYLVANIA TOMORROW. >> GABE GUTIERREZ, THANK YOU FOR BEING WITH US. TALK ABOUT NEW DETAILS ON AN ALLEGED RUSSIAN ELECTION INTERFERENCE SCHEME USING THE MEDIA TO INFLUENCE POTENTIAL VOTERS. LESS THAN TWO MONTHS UNTIL ELECTION DAY. THIS IS A THREE-PRONGED PUSH. THEY'VE GOT THIS NEW DOJ INDICTMENT AGAINST TWO EMPLOYEES. IT IS A STATE RUN NETWORK, BASICALLY. THIS INDICTMENT SET A TENNESSEE- BASED COMPANY WAS DIRECTED TO PUBLISH PRO-RUSSIAN STUFF AND THEN TRICKED AMERICAN INFLUENCERS INTO PARROTING THE DISINFORMATION. COMING AT THE SAME TIME AS THE SECOND PRONG. ACTION FROM THE TREASURY DEPARTMENT WITH SANCTIONS ANNOUNCE AGAINST A DOZEN RUSSIANS INCLUDING TOP OFFICIALS. THEN THE THIRD, THE STATE DEPARTMENT RESTRICTING PIECES OF CERTAIN PEOPLE IN THE RUSSIAN MEDIA WORLD AND DESIGNATING SEVERAL STATE RUN MEDIA COMPANIES. WHAT IS THE RESPONSE FROM MOSCOW? HERE'S WHAT THEY SAY. 2016 CALLS CALLED AND IT WANTED IT'S-- BACK. >> THERE'S A LOT HERE BECAUSE THERE HAVE BEEN WARNINGS FOR MONTHS FROM THE HIGHEST LEVELS ON DOWN THAT RUSSIA WAS GOING TO TRY TO MEDAL IN ELECTIONS ONCE AGAIN. THE ISSUE OF FOREIGN INTERFERENCE, DISINFORMATION AND MISINFORMATION IS NOT GOING AWAY ANY TIME SOON. >> WHAT STANDS IN CONTRAST FROM THAT STATEMENT IS THAT THE TIMES ARE DIFFERENT. THIS IS NOT THE 2016 RACE AND BY THAT I MEAN THE GROWTH OF INFLUENCERS, HAVING A VOICE AND PLATFORM AND A WAY TO CONNECT WITH VOTERS HAS CERTAINLY GROWN. SO HAS ARTIFICIAL INTELLIGENCE AS A WAY TO USE TO KNOWLEDGE HE THAT IS CREATED OUT OF-- OR ALTERS EXISTING IMAGES CAN INFLUENCE PEOPLE. IT IS A DIFFERENT INCARNATION OF THESE DIRTY TRICKS, STATE ESTATE AND THE US GOVERNMENT IS SAYING RUSH AT THE HIGHEST LEVEL WITH VLADIMIR PUTIN'S AWARENESS AND APPROVAL HAS AUTHORIZED STEPS OF TRYING TO INFILTRATE THE US ELECTION BY USING THESE INFLUENCERS. TODAY THE ATTORNEY GENERAL TALKED ABOUT THE BROADWAY THAT THE US GOVERNMENT WILL TRY TO COMBAT THIS INCLUDING SHUTTING DOWN SITES, USING SANCTIONS AND OTHER STEPS TO TRY TO STOP THIS. HERE'S MERRICK GARLAND. >> THE JUSTICE DEPARTMENT'S MESSAGE IS CLEAR. WE HAVE NO TOLERANCE BY ATTEMPTS BY AUTHORITARIAN REGIMES TO EXPLOIT OUR DEMOCRATIC SYSTEM OF GOVERNMENT. THE AMERICAN PEOPLE ARE-- OF FOREIGN POWERS ATTEMPTING TO EXPLOIT THE FREE EXCHANGE OF IDEAS IN ORDER TO SEND AROUND ITS OWN PROPAGANDA. >>> THE US GOVERNMENT SAYS RUSSIA IS TRYING TO INFLUENCE VIEWS ABOUT ITS OWN POLICIES AND TRYING TO STIR DISCORD INTO THE AMERICAN ELECTORATE AND IN SOME WAYS CERTAINLY TRYING TO LIFT UP DONALD TRUMP WHICH IS EXACTLY WHAT THEY DID DO IN PAST ELECTIONS ACCORDING TO THE US GOVERNMENT. >> KELLY O'DONNELL LIVE FOR US. GOOD TO SEE YOU AS ALWAYS. APPRECIATE IT. >>> NEW REPORTS TONIGHT SUGGEST THAT PRESIDENT BIDEN IS TRYING TO GET A LONGTIME AMERICAN COMPANY TO STAY HERE IN AMERIC , THE PROPOSED BUYOUT OF US STEEL. IT IS NOT INDEPENDENT >>> I DON'T HAVE THE MONEY TO DO ALL THESE CHANGES, OR IS THAT FOR REAL? >> IT'S TOUGH TO SAY. THE UNION WOULD SAY HE'S BLUFFING AND THE COMPANY IS BEING GREEDY, THEY WANT A BIG PAYOUT BUT IT'S CLEAR THAT THE JAPANESE COMPANY WILL INVEST BILLIONS OF DOLLARS INTO THIS COMPANY WHEN THEY TAKE OVER IF THE DEAL GOES THROUGH SO THERE IS MONEY THERE THAT WOULD BE COMING AS PART OF THE DEAL. >>> THE ISRAELI PRIME MINISTER BENJAMIN NETANYAHU TONIGHT, HE IS DEFIANT IN THE FACE OF NEW CALLS FOR THE CEASE-FIRE THAT WOULD TRY TO FREE THE REMAINING HOSTAGES HELD IN GAZA. TODAY HE IS INSISTING THAT ANY DEAL MUST LET ISRAELI FORCES KEEP CONTROL OF A STRETCH OF LAND ACROSS THE GAZA AND EGYPT BORDER. HUGE PROTESTS ARE CONTINUING ACROSS ISRAEL AFTER SIX HOSTAGES WERE FOUND DEAD EARLIER THIS WEEK. RAF SANCHEZ HAS MORE FROM TEL AVIV. >> AND EMBATTLED BUT DEFIANT PRIME MINISTER NETANYAHU MAKING HIS CASE TO THE WORLD, HOLDING A RARE PRESS CONFERENCE IN ENGLISH FOR THE FOREIGN MEDIA. WE WERE THERE AND THIS IS A PRIME MINISTER FACING INTENSE PRESSURE AFTER FOUR DAYS OF LARGE-SCALE PROTESTS. DEMONSTRATORS DEMANDING HE MAKE A DEAL TO FREE THE REMAINING HOSTAGES IN GAZA. THE PRIME MINISTER DOUBLING DOWN ON HIS INSISTENCE THAT ISRAELI TROOPS NEED TO STAY ON THE EGYPT GAZA BORDER. THAT SENSITIVE DOMAIN. HE SAYS IF ISRAEL LEAVES, HAMAS WILL REARM, BUT HIS INSISTENCE HAS BECOME A MAJOR STUMBLING BLOCK IN THESE NEGOTIATIONS WHICH NOW APPEAR TO BE PRETTY SERIOUSLY STALEMATED AND MANY OF THE FAMILIES ARE SOME OF THE FAMILIES OF THOSE HOSTAGES KILLED LAST WEEK SAY THAT NETANYAHU'S REFUSAL TO MAKE A DEAL COST THEIR LOVED ONES THEIR LIVES. I POSED A QUESTION TO THE PRIME MINISTER. >> I'M COMMITTED AS THE PRIME MINISTER OF ISRAEL TO TWO THINGS. THE FIRST IS RELEASE OF THE HOSTAGES AND THE SECOND IS TO ACHIEVE TO PROTECT THE SECURITY OF ISRAEL AND MAKE SURE THAT WE HAVE NO MORE HOSTAGES TAKEN. NO MORE MURDERS, NO MORE RAPES, NO MORE ROCKETING OF ISRAEL. >> AT THIS POINT, THE PRIME MINISTER ADAMANT THAT ISRAELI TROOPS WILL STAY ON THE PHILADELPHIA -- WILL STAY ON THE CORRIDOR AND IF THEY DON'T, IT WILL RELIEVE PRESSURE ON HAMAS TO RELEASE THE HOSTAGES. THAT IS NOT A POSITION SHARED BY MANY OF THE PROTESTERS OR FAMILIES OF HOSTAGES AND THE UNITED STATES IS TODAY SAYING THAT THERE ARE PATHWAYS TO ENSURING ISRAEL'S SECURITY NEEDS WITHOUT KEEPING ISRAELI TROOPS ON THE BORDER. BACK TO YOU. >> A LOT MORE TO GET TO INCLUDING AN NBC NEWS EXCLUSIV . WHY THE DISGRACED HARVEY WEINSTEIN COULD SOON BE FACING NEW CHARGES. PLUS THE WASHINGTON COMMANDERS SUSPENDING A TOP EXECUTIVE. WE WILL TELL YOU WHAT HE GOT CAUGHT SAYING ON HIDDEN CAMERA >>> TODAY, THEY ARE ON TRACK TO START-- TO >>> THE DIEHARD ASTRONAUTS AND TEST START FORMER NBA STAR DWIGHT HOWARD. >>> IS A BEER COMPANY -- CULTURE WARS BUT NOT THE COMPANY YOU MIGHT THINK. IT IS NOT BUD LIGHT. ANNOUNCING PLANS TO REALLY SCALE BACK THE COMPANIES DEI PUSH. DIVERSITY EQUITY AND INCLUSION. INTERNAL MEMO MOTION DESCRIBES CHANGES TO THE COMPANY'S POLICIES BUT THERE WILL BE AN EVOLUTION FOR MY WORK FOCUSED ON DEI TO A BROADER VIEW IN WHICH ALL OF OUR EMPLOYEES KNOW THEY ARE WELCOME. THE LATEST COMPANY TO SCALE BACK DEI EFFORTS. JOINING OTHERS YOU SEE LIKE LOWE'S FORD JOHN DEERE. OVER HOW MUCH OF THIS IS DRIVEN BY CONSERVATIVE BACKLASH OVER DEI POLICY. BRIAN IS JOINING US FOR MORE. BIG INCREASE. WE GO BACK TO 2020 AND DIVERSITY EQUITY INCLUSION PROGRAM. >> REWINDS A 2020 THAT WAS A VERY DIFFERENT POLITICAL ENVIRONMENT WE TALK ABOUT A LOT OF COMPANIES AND PROBABLY SPEAKING CULTURALLY A LOT MORE AWARENESS OVER DIVERSITY EQUITY INCLUSION INITIATIVES AFTER THE MURDER OF GEORGE FLOYD IN THE BLACK LIVES MATTER PROCESS THAT ENSUED AFTERWARDS. WHAT YOU ARE SEEING IS A LOT OF COMPANIES SAYING MAYBE WE SHOULD NOT HAVE SOME OF THESE POLICIES CODIFIED AS WE ARE GETTING CONSERVATIVE BACKLASH FROM THE OTHER SIDE NOW. YOU MENTIONED THE LIST OF COMPANIES IN ADDITION TO -- THAT HAVE PARED BACK SOME OF THEIR DEI INITIATIVES AS IS WRITTEN IN CERTAIN PORTIONS OF THEIR CORPORATE DOCUMENTATION RATHER. YOU SEE AGAIN THE KIND OF THIS 2024 MOVEMENT AFTER A FEW YEARS AGO OF SAINT SHOULD'VE BEEN MORE AWARE OF THIS. WE WILL TRY TO PARE BACK ON SOME OF THE -- MOST IMPORTANT AS YOU MENTIONED NOT HE SAME COMPANY AS THE BUD LIGHT COMPANY. IN THE MARKETING -- THAT WAS ANOTHER -- >> SO MOST INFANT IN THE ROLLING BACK OF DEI PUSH THEY WILL MAKE SURE THEY ARE -- COMPANIES CONSUMER BASE WHICH IS DIVERSE BUT HOW DID THEY DO THAT HOW DO THEY THREAT THAT NEEDLE? >> PREVIOUSLY TO THIS CHANGE THEY HAD A SPECIFIC GOALS THAT WERE CODIFIED AS I MENTIONED IN COMPANY DOCUMENTATION. NOW THEY SAY IT IS NOT NECESSARILY GOING TO BE MANDATORY BUT THEY ARE STILL GOING TO TRY TO PAY MINE TO THAT AS THEY TRIED TO FIND SUPPLIERS. WHAT WE ARE TALKING ABOUT OUR SUPPLIERS IN THE CHAIN ORDER TO GET THE ALUMINUM FROM. ALL THOSE TYPES OF THINGS. THEY ARE SAYING WE WILL PAY ATTENTION TO THIS IT IS JUST NOT GOING TO BE WRITTEN INTO ANY SORT OF DOCUMENTATION WITHIN THE COMPANY. YOU SEE A SIMILAR THINGS AT -- DEI BONUSES RELATED TO EXECUTIVE COMPENSATION. BROADLY SPEAKING STILL WANT TO MAKE SURE THEIR REPRESENTATIVE. >> AMERICAN WOMAN LIVING IN THE UK EXTRADITED -- LET'S TALK ABOUT THIS ON ORTHODOX TO SAY THE LEAST NEW MOVE FROM THE PRESIDENT OF VENEZUELA. HE IS ANNOUNCING THIS YEAR CHRISTMAS CHRISTMAS DECEMBER 26 IS GOING TO START IN OCTOBER. A NEW DATE FOR CHRISTMAS FROM NICOLAS MADURO. >> IN HONOR OF YOU AND GRATITUDE TO YOU I'M GOING TO DO THREE AND EARLY CHRISTMAS FOR THE FIRST OF OCTOBER. CHRISTMAS STARTS OCTOBER 1st FOR EVERYONE. >> IT DOES? AND VENEZUELA APPARENTLY. CHRISTMAS WILL BE IN JUST TWO WEEKS. WHAT IS UP WITH THIS? WHY IS HE DOING IT? IT SEEMS TO BE A PUSH TO BRING DOWN TENSIONS IN HIS COUNTRY BECAUSE OF WHAT YOU SEE ON SCREEN. IT'S IN A PROTEST OVER THE CONTESTED PRESIDENTIAL ELECTION. VALERIE CASTRO IS JOINING US FOR MORE. IT IS CLEARLY VALERIE A POLITICAL PLAY FROM NICOLAS MADURO. A VERY CONSPICUOUS MANNER. BY TAKING THE HOLIDAY THAT EVERYONE LOVES TIE TO DECEMBER 25th FOR A REASON AND SAYING IT IS OCTOBER 1st. DO YOU THINK THAT IS GOING TO WORK OR HELP? >> Reporter: APPARENTLY HE DOES BUT LOOKS LIKE HE IS DOING THIS TO GARNER SUPPORT. THERE'VE BEEN WEEKS AND WEEKS OF MASSIVE PROTESTS SINCE THE ELECTION AS HE DECLARED HIMSELF THE WINNER. DURING ALL OF THOSE PROTESTS THERE HAVE BEEN MASS ARRESTS. WITHIN 2000 PEOPLE ARRESTED BY THE GOVERNMENT INCLUDING JOURNALISTS POLITICIANS AND AID WORKERS BUT JUST YESTERDAY THE GOVERNMENT ANNOUNCED AN ARREST WARRANT WAS ISSUED FOR THE OPPOSITION CANDIDATE THE MAN WHO RAN AGAINST NICOLAS MADURO. GONZALES. HE IS BEEN IN HIDING FOR THE LAST SEVERAL WEEKS AND HAS NOT BEEN SEEN SINCE. BUT NICOLAS MADURO ANNOUNCING CHRISTMAS WILL AFFECT THIS YEAR BE IN OCTOBER. CHRISTMAS AND VENEZUELA IS USUALLY A TIME WHEN GOVERNMENT WORKERS GET THEIR CHRISTMAS BONUSES. SO AGAIN THIS COULD BE A WAY OF TRYING TO GARNER SUPPORT INSURER UPS HIS SUPPORT. IT COULD BE A POWER PLAY TO SAY I'M THE GUY IN POWER. CHRISTMAS WILL BE WHEN I SAY IT IS BUT HE WANTS TO BRING IN A SEASON FILLED WITH PEACE HAPPINESS AND SECURITY. >>> OKAY. A LOT OF QUESTIONS. AGAIN -- AN ENORMOUS AMOUNT OF TENSION DRAMA THERE. LOOKING INTO A MEMBER OF THE NAVY. THE U.S. NAVY WAS ARRESTED AND VENEZUELA LAST WEEK AND IS STILL BEING HELD. HOW DOES THAT TIE INTO WHAT WE SEE IN THE COUNTRY? >> Reporter: WE KNOW THE U.S. JUST SEIZED A PLANE THAT NICOLAS MADURO OWNED. THEY STATE WAS PURCHASED ILLEGALLY IN THE U.S. AS FAR AS THAT SAILOR IS CONCERNED THE PENTAGON HAS NOT RELEASED A LOT OF INFORMATION. IT WAS AN ON AUTHORIZED VISIT TO THE COUNTRY ON PERSONAL BUSINESS. SERVICEMEMBER WAS DETAINED LAST WEEK. THE STATE DEPARTMENT NOT RELEASING ANY OTHER DETAILS OTHER THAN TO SAY THEY ARE MONITORING THE SITUATION AND THE IDENTITY OF THE SERVICE MEMBER IS NOT BEEN RELEASED. >> THANK YOU VERY MUCH FOR THAT. >>> NBC NEWS NEWS COVERS INTERNATIONAL STORIES EVERY DAY. READ OR WATCH AND LISTEN TO THEM ALL. OUR TEAMS OF DONE IT FOR YOU. HERE'S A LOOK AT WHAT THEY ARE WATCHING IN THE GLOBAL. PROSECUTORS SAY IN AMERICAN WOMAN DROWNED HER CHILDREN BEFORE KILLING THEM AND RAN AWAY. POLICE ARRESTED KIMBERLY -- AFTER HER CHILDREN'S BODIES WERE FOUND IN A HOME IN COLORADO. HE WAS ATTEMPTS TO EXTRADITE HER BACK TO AMERICA. AUTOMATIC LIFE SENTENCE. HER LEGAL TEAM SAID THAT KIND OF SENTENCE -- >> >>> AND ANISHA POPE FRANCIS LEADING 1000 CATHOLICS DECIMATING -- THIS WAS PART OF THE POPE'S LONGEST TRIP HE'S EVER BEEN ON. THE ONE THAT IS FURTHEST AWAY. HE IS 87 IN A WHEELCHAIR AND HAS HEALTH ISSUES. HE IS EXPECTED TO GO TO PAPA NEW GUINEA. >>> AND ANCIENT ROMAN DECIMATING AFTER A LIGHTNING STRIKE. CAUSE PARTS OF IT TO COME LOOSE. STILL TRYING TO FIGURE OUT HOW STRICTLY SHIRLEY DAMAGE IT IS. 10 FEET AWAY. THEY REFLECT OFFICIALS TO IT. IT DATES BACK TO THE YEAR -- >>> AT HOME RELEARNING TONIGHT THE FORMER FIRST SON IS STARTING COLLEGE IN NEW YORK. AT NYU -- BARRON TRUMP IS HEADING THERE. ACCORDING TO HIS FATHER. THE PRESIDENT 18-YEAR-OLD SON REPRESENTS A VOTER GROUP THE REPUBLICANS WANT TO LOCKDOWN. WHICH IS WHY MR. TRUMP AND HIS TEAM -- THE UNIVERSE OF MEN. SPECIFICALLY YOUNGER WHITE MEN. A STRATEGY THAT COULD HELP MR. TRUMP WIN THE WHITE HOUSE FOR A SECOND TERM. EXPLAINS HOW. >> Reporter: TODAY IS GOING TO BE THE MOST IMPORTANT -- FORMER PRESIDENT DONALD TRUMP WAS INTERVIEWED LAST MONTH ON -- SHOW HE SAID IT WAS HIS SONS WHO TIPPED THEM OFF TO THE STREAMING STAR. >> THEY TOLD ME ABOUT HOW BIG -- REAL BIG. >> Reporter: THAT SEGMENT GET HUNDREDS OF THOUSANDS OF VIEWS ON THE POPULAR LIVESTREAM PLATFORM KICKED OVER TO A HALF MILLION MORE ON YOUTUBE. ANOTHER GROUP OF YOUNG MEN THE FORMER PRESIDENT IS TRYING TO IMPRESS. >> SOME ARE CALLING IT THE THROW BOAT PICKED DURING SUPPORT IN LARGE NUMBERS FROM YOUNG MOSTLY WHITE MEN AGES 18 TO 29. THE REPUBLICANS HOPE WILL HAVE A MAJOR INFLUENCE IN THIS ELECTION. >> THEY REALLY FOCUS NOT ON THE POLICY BUT ON THE PERSONALITY. >> Reporter: THEY ARE LEADING AND PICK >> LOT OF SOCIAL DOGMA ABOUT WHAT IT MEANS TO BE A CHUMP SUPPORTER ON A COLLEGE CAMPUS. I'M DOING WHAT I CAN TO RE MOBILIZE MY FRIENDS. >> TRUMP IS SHOWING HE IS ABLE TO RUN THE COUNTRY BETTER THAN BIDEN. COUPLE IT MAY BE SEAN HANNITY BUT THIS GENERATION INCREASINGLY GETS THEIR INFORMATION FROM SOCIAL MEDIA. WHEN EVERYTHING FROM THE ECONOMY TO THE BORDER. >> THIS IS A GROUP THAT HAS COME OF AGE DURING COVID. HAS BEEN A LOT OF TIME ONLINE ON SOCIAL MEDIA. HEARING ECHOES OF TRUMP -- MASCULINITY ON ONE SIDE. THE CONSPIRACY THEORIES GOVERNMENT NOT DOING THEIR JOB. >> Reporter: ONLINE JUGGERNAUTS POPULAR WITH YOUNG MEN HAVE EVOLVED FROM HYPER SEXUALIZED -- TO POLITICAL COMMENTARY. DRAWING HUGE NUMBERS OF EYEBALLS. FOLLOWING HIS FELONY CONVICTION IN NEW YORK THE FORMER PRESIDENT FIRST APPEARANCE USC FIGHT PICK IT IS WHERE TRUMP CREATED HIS FIRST TICK-TOCK. DEBUTING ON THE PLATFORM HE ONCE PROMISED THE BAND. HUBER MET YOUTUBER LOGAN PAUL TAPPING INTO HIS 23 MILLION+ SUBSCRIBERS BUT IN A CONVERSATION THAT'S MEANT FOR THE FAITHFUL AUDIENCE PICK >> IT IS VERY -- COUPLE SHOW OF STRENGTH FOLLOWING AN ASSASSINATION ATTEMPT ALSO RESONATING WITH HIS BASE. >> THE SITUATION COMPLETELY MADE HIM INVINCIBLE. COUPLE THIS YEAR'S RNC TAILOR- MADE TO AMPLIFY TRUMP'S BRAVADO. THE POPULARITY OF YOUNG YOUNG MALES IS HIGHLIGHTING APRIL ROWING GENDER GAP. RECENT POLLING SHOWS IN SIX SWING STATES YOUNG MEN FAVOR TRUMP BY 13 POINTS. YOUNG WOMEN FAVORED HARRIS BY 38 POINTS. A 51 POINT GAP. ON THE HARRIS CAMPAIGN HOPES OF VICE PRESIDENTS RUNNING MATE TIM WALZ A FORMER TEACHER AND FOOTBALL COACH WITH 24 YEARS OF SERVICE IN THE NATIONAL GUARD MAY COUNTER TRUMP'S APPEAL WITH YOUNG MEN. THE TRUMP CAMPAIGN BETTING IT IS NOT ENOUGH. >> PROBABLY NOT. "TO WIN THE FIGHT FOR THE VOTES OF MILLIONS OF YOUNG MEN. >> IT IS A VERY CLEAR STRATEGY. BY THE TRUMP CAMPAIGN. HEAVILY MALE AUDIENCE THEY ARE. TALK TO THE GENDER GAP DYNAMIC HERE. THE TRUMP CAMPAIGN -- >> THE FOCUS ON MEN IS VERY SIGNIFICANT. IT IS NOT MALE VOTERS IT IS THE UNIVERSAL MALE AND WHO DON'T CARE ABOUT POLITICS BUT THEY THINK IF THEY DID CARE THEY WERE PROBABLY LIKE DONALD TRUMP ARE THEY CAN TURN THEM INTO VOTERS. THE CELEBRITY FOCUS MATTERS. JUST BEING SPOTTED RINGSIDE THE UFC FIGHT IS USEFUL. THE IDEA THIS GENDER GAP IS EASIER FOR HARRIS TO IMPROVE HER NUMBERS WITH MEN THAN IT IS FOR TRUMP TO IMPROVE NUMBERS WITH WOMEN. THE BIG ISSUE ABORTION RIGHTS. TRUMP IS THE ARCHITECT THAT HE IS PROUD OF IT. IT IS A HUGE NEGATIVE FOR HIM WITH WOMEN. WE LOOK AT HIS POLLING SOME OF THE MOST PRO-CHOICE OF MOST IN FAVOR OF ABORTION RIGHTS SEGMENTS OF THE POPULATION ARE YOUNG SINGLE MEN. IF THAT YOU CAN GET AND THAT IN FRONT OF MAN DECIMATING THERE IS NO PATH FOR TRUMP. HE IS NOT REALLY TRYING. NO EFFORT ON THIS SO FAR AND THEY'RE RUNNING OUT OF TIME. >> THANK YOU VERY MUCH. >>> COMING UP KATY PERRY DEFENDING HER CONTROVERSIAL COLLABORATION ON THIS NEW ALBUM. WHY IT MIGHT BE PUTTING >>> TO RESPONDING TO HER NEW CONTROVERSIAL COLLABORATION. WORKING WITH A MUSIC PRODUCER IS ACCUSED OF . >> I UNDERSTAND THAT IT IS STARTED A LOT OF CONVERSATIONS. HE WAS ONE OF MANY COLLABORATORS THAT I COLLABORATED WITH. BUT THE REALITY IS IT COMES FROM ME. THE TRUTH IS I WROTE THE SONGS FROM MY EXPERIENCE OF MY WHOLE LIFE GOING THROUGH THIS METAMORPHOSIS. AND HE WAS ONE OF THE PEOPLE TO HELP FACILITATE ALL OF THAT. ONE OF THE WRITERS ONE OF THE PRODUCERS. >> THE GUY THAT SHE IS TALKING ABOUT DR. LUKE. HE SETTLED A LAWSUIT WITH ANOTHER SINGER KE$HA LAST YEAR AFTER SHE ACCUSED HIM OF . HE DENIED THE ALLEGATIONS. LUKE HAS PRODUCED SOME MEGAHITS FOR PERRY. SONGS CALIFORNIA GIRLS. TEENAGE DREAM. SHE BROUGHT HIM BACK FOR HER NEW ALBUM WHICH IS SUPPOSED TO BE A BIG COMEBACK FOR KATY PERRY. THAT LEAVES SINGLE DEBUTED AT NUMBER 110 ON THE TOP STREAMING CHART. THEN IT BASICALLY FELL OFF THE NEXT DAY. SOME CRITICS SAY FANS MAY NOT BE LISTENING BECAUSE OF HER WORK WITH DR. LUKE. WE REACHED OUT FOR COMMENT BUT NO RESPONSE. JOINING US NOW TO TALK ABOUT THE REACTION HEAR FROM SOME FANS. COULD IT BE THIS LOOKS COLLABORATION IS WHY KATY PERRY IS NOT IN THE TOP 10? >> Reporter: IT ALSO COULD BE BECAUSE THE MUSIC VIDEO FOR WOMEN'S WORLD GOT A LOT OF HEAT A LOT OF CRITICISM. THIS IS KATY PERRY IXTH ALBUM. IT IS DUE SEPTEMBER 20th. IS GETTING A LOT OF CRITICISM ROLLING STONE HAD A HEADLINE SAYING COULD THIS BE THE BIGGEST COMEBACK FLOP OF ALL TIME WHEN IT COMES TO THAT SONG? AND THAT MUSIC VIDEO SHE IS POKING FUN AT FEMALE EMPOWERMENT. AND ON ONE HAND SHE IS LIKE KIND OF CHANNELING ROSIE THE RIVETER AND ON THE OTHER HAND SHE IS THROWING HER IN THE CAMERA. SO FANS HAVE SAID THIS IS NOT AN EXAMPLE OF FEMALE EMPOWERMENT. COULD IT HAVE TO DO WITH DR. LUKE LIKE YOU POINT OUT? IT WAS A VERY BIG DEAL WHEN KE$HA SUED HIM IN 2014. THIS WENT ON FOR NINE YEARS. IT WAS SUPPOSED TO GO TO TRIAL. AND YES IT WAS SUPPOSED TO GO TO TRIAL LIKE I SAID AND IT SETTLED BEFORE IT WENT TO TRIAL. OBVIOUSLY KATY PERRY -- DAVE HAD A STRING OF POOR TASTE TO BRING HIM BACK. SOMETHING FANS OF SOCIAL MEDIA ARE SAYING THEY WON'T LISTEN TO THE -- >> SHE RESPONDED PUBLICLY. >> Reporter: IT IS SOMETHING PEOPLE HAVE BEEN TALKING ABOUT. IT IS THE ELEPHANT IN THE ROOM. DR. LUKE HAS BEEN THIS IS A BIG DEAL. LIKE I SAID IT HAS BEEN GOING ON FOR NINE YEARS WITH KE$HA. IT DOMINATED ONE POINT IN THE MUSIC INDUSTRY. THE FACT THAT SHE IS SUCH A FAMOUS ARTIST TO BRING HIM BACK ONE OF THE MOST FAMOUS TO WORK WITH HIM AGAIN SINCE THOSE ALLEGATIONS. IT WAS SOMETHING SHE HAD TO ADDRESS AND OBVIOUSLY DOING IT ON THE CALL HER DADDY PODCAST IS A MASSIVE PLATFORM ANYWAY TO REACH A LOT OF YOUNGER FOLKS IN HER AUDIENCE THAT MIGHT NOT HAVE FOLLOWED IT THE LAST NINE YEARS. >> WE ARE GLAD TO HAVE YOU COVER THE STORY. THANK YOU. >>> THE NFL'S BIG BED TO TRY TO PROTECT PLAYERS FROM HEAD INJURIES. WILL IT >>> SINCE THE NICE ORIGINAL WITH IN-DEPTH REPORTING ON A TOPIC WE'VE BEEN WATCHING. YOU KNOW THIS IS THE START OF FOOTBALL SEASON. FOR THE FIRST TIME THE NFL THIS YEAR THIS SEASON IS LETTING PLAYERS WEAR THESE THINGS. THEY LOOK LIKE HELMETS. THEY ARE GUARDIAN CAPS. THIS EXTRA PROTECTIVE COVER. THE IDEA BEING GIVEN ANOTHER LAYER OF PROTECTION TO THE HEAD AND TRY TO STAVE OFF LONG-TERM BRING CONDITIONS LIKE CTE. HERE'S THE QUESTION. WILL PLAYERS WEAR THEM? SAM HAS MORE. >> Reporter: FOOTBALL IT IS AMERICA'S GAME. WITH THE BIGGEST CROWDS THE BIGGEST PLACE AND THE BIGGEST HITS. BUT THE SEASON THE NFL IS TAKING ADDITIONAL STEPS TO PROTECT ITS PLAYERS FROM THE IMPACT OF ALL THOSE BLOWS. ALLOWING THEM TO WEAR GUARDIAN CAPS DURING REGULAR-SEASON GAMES. IT SLIPS OVER A HELMET SOFTENS THE IMPACT BY UP TO 33% ACCORDING TO THE MANUFACTURER. THE QUESTION NOW WITH THE PLAYERS ACTUALLY WEAR THEM? >> COLD TIGHT END PLANS TO. >> ALL IT IS LITTLE EXTRA PADDING ON THE EXTERIOR OF THE HELMET. >> Reporter: HE IS HOPING IT RUBS OFF ON OTHERS. >> PRIORITIZE SAFETY. IT IS HARD ON THE BODY. THERE IS LIFE AFTER FOOTBALL. >> Reporter: SOME OTHER PLAYERS IN THE NFL HAVE SCOFFED AT THE IDEA OF EXTRA PROTECTION. ONE PLAYER WRITING THESE CAPS MAKE NO DIFFERENCE BUT ANOTHER SIMPLY SAYING -- >> YOU THINK THE PRIMARY PERSPECTIVE IS THAT IT LOOKS WEIRD? >> LOOKS SILLY TO THEM. MY HEALTH TAKES PRECEDENT OVER AESTHETIC OR PROFITABILITY. >> Reporter: THEY FIRST APPEARED ON THE PRACTICING IN 2022. THE NFL REQUIRING THEM FOR MOST POSITIONS. THERE WAS NO OPTION TO WEAR ONE AT A GAME UNTIL NOW. THE NFL SAID IT WANTS TO LOWER THE FREQUENCY OF MAJOR BLOWS TO THE HEAD. MEDICAL EXPERTS FEAR THE LONG- TERM IMPACT OF ALL THOSE HITS LIKE CTE. >> IS STANDS FOR CHRONIC TRAUMATIC ENCEPHALOPATHY PEEP A DEGENERATIVE BRAIN DISEASE THAT STARTS WHILE SOMEONE IS AN ACTIVE ATHLETE GETTING HUNDREDS OF THOUSANDS OF HITS TO THE HEAD. PURPLE THE CONDITION CAN CAUSE A LONG LIST OF SYMPTOMS FROM DEPRESSION AND ANXIETY TO AGGRESSION. MEMORY LOSS AND DIMENSION. RECENT STUDIES FOUND IT IS NOT JUST CONCUSSIONS THAT CALL CTE THE CUMULATIVE HITS OVER THE COURSE OF A CAREER. >> ONE IS THAT THE ADDITIONAL PADDING IS LIMITING THE AMOUNT OF FORCE THAT IS GOING INTO THE BRAIN. NUMBER TWO DAY SLIDE ON THE SURFACE OF THE HELMET DISPERSING SOME OF THAT ENERGY. >> Reporter: 52% DROP IN CONCUSSIONS DURING PRESEASON PRACTICES AMONG PLAYERS WEARING THE GUARDIAN CAPS. THERE IS NO PEER-REVIEWED STUDY YET PUBLISHED THAT BACKS UP THE LID DATA. THE NFL HAS BEEN FUNDING DEVELOPMENT OF NEW HELMETS WITH EXTRA PROTECTION WHICH HAVE TESTED SO WELL ACCORDING TO THE LEAGUE THAT CAN BE WORN INSTEAD OF GUARDIAN CAPS AND PRACTICE. EXPERTS STILL WORN THERE IS NO SILVER BULLET. >> THERE IS A RISK THE BETTER IN THE EQUIPMENT GETS THE MORE PLAYERS FEEL INVINCIBLE AND USED HER HEAD AS A WEAPON. >> Reporter: THE DECISION TO WEAR A GUARDIAN CAPS FOR PROS AND YOUNGER PLAYERS ALIKE IS A NO-BRAINER. >> IT IS IMPORTANT FOR SAFETY. STARTING EARLY. >> SAM IS JOINING US. THIS PICK UP ON THAT. STARTING EARLY. THERE ARE SOME HIGH SCHOOLS WHO ARE GIVING OPTIONS FOR THOSE ATHLETES TO WEAR GUARDIAN CAPS. WHAT IS YOUR SENSE BASED ON THE REPORTING OF HOW WIDESPREAD IT COULD BE NOTCHES AT THE PROCESS BUT THE LOWER LEVELS AS WELL? >> THE START WITH THE PREVALENCE PART. BOSTON UNIVERSITY CTE CENTER STUDIED 376 BRAINS OF DECEASED FORMER NFL PLAYERS. 345 OF THEM WERE DIAGNOSED WITH CTE. A 91.7% RATE. IT IS SHOCKING. THAT IS ALSO SELF-SELECTING. YOU HAVE FAMILY MEMBERS WERE DONATING BRAINS ON BEHALF OF LONG THEIR LOVED ONES. THAT IS ONE SLICE BUT WITH THE STUDY DOES SAY IS THIS IS NOT ABOUT A COUPLE OF DIFFERENT HITS. IT IS ABOUT A LIFETIME WITHIN A MATTER OF WEEKS AFTER PLAYING FOOTBALL FROM FOOTBALL RELATED INJURIES. A FEW OF THOSE WERE TRAUMATIC BRAIN INJURIES. THE FATHER OF ONE OF THOSE BOYS SAYS HE WANTS TO SEE GUARDIAN CAPS AT THE LOWER LEVEL BEFORE A SINGLE OTHER PERSON DIES. SOME OF THE EVIDENCE IS INCONCLUSIVE AT THIS POINT, THE NFL HAS PUBLISHED ITS OWN DATA AT THIS POINT AND -- IF WE BELIEVE WHAT THEY HAVE -- SO FAR IS ACCURATE IT COULD ABSOLUTELY MAKE A DIFFERENCE AT THE LOWER LEVELS ALL THE WAY