Inside the Den 2024 Episode 3: Keeping a Winning Culture

[Music] and today I want to conclude our search process with the introduction of Dan Campbell as the new head coach of the Detroit Lions Dan will be the first to tell you that winning is the only Mission but the way in which he plans to go about that is perhaps the most important his football philosophy founded on the principles of competition identity toughness and operating with one heartbeat is something I look forward to seeing come to light and dance time as our head coach his commitment to helping drive home our culture will be unwavering he will be a positive figure in our community for our loyal fans and what better person to lead this organization than someone who played here between the white lines you've heard me talk a lot about collaboration and chemistry and making sure that everyone in our organization is aligned with the same vision that is Dan Campbell hello everybody I'm excited to be here we want to be competing for the division championship every year if we're not shooting for that then what are we doing and then and then once you become a division winner right now you're starting to talk about the next level now it may take a little bit but man this team is going to freaking take on your identity thank you this is so exciting appreciate it man I do I'm going to make youall proud We Are you have to have people that have real humility they're hardworking who are all pulling in the same direction it's team it's all about team there's no ego that's what I do know I'm going to put the right coordinators in place I'm going to put the right staff together with those cordinators that complement who I am and know how to deliver the message I wanted this job I wanted to be here man I think this is a special place I think this is because I know this when we bring a winner to this city it's going to be something we can all be proud of [Music] Brad Holmes and the Detroit Lions have been at work the Lions signing quarterback Jared G to a 4year extension he is the highest paid Lion in franchise history the Lions have signed Jared gof to a 4-year $212 million contract EX ention just the latest one after Aman Ross St Brown and pan Su locked up for the long haul all right never been out here but getting to go downtown a couple times through the week and go to restaurants and the the grit and perseverance and the um the fight that this city has I think is something that that I can bring to the table as well and um being a part of a city that that has that in its DNA is is so fun for me and so uh so cool of an opportunity and and something that I that I wrote she was still my girlfriend the same type of feeling she was taking quite the Le Fai perseverance and fight every every time I don't think anything that happened in the last few months makes it go any further of course you feel some type of way about it at first but I I'm so looking forward to what's ahead of me and and you know how I can help the Lions and how I can be the best I can be every day and and really just focusing on that I think I just want you know him to be happy and for him to be able to play in a you know place where he feels like you know he can really do something and I feel like that's here and he's excited and I'm just long for the ride so it's it's fun I'm excited I'm really excited be here it's it's it's a different place than most people understand I think you know it gets a bad WAP from afar and then you come here and you're like what what are they talking about and I think like I mentioned the the the city's heartbeat and the city's uh perseverance and and who these people are is is is something that I really am excited to play for and and to win for I met him um 2018 and so I saw you know I came in to Super Bowl year and thought experience that and that was wild but um I think I saw even more growth when you know things weren't going as good and can really just you know focus in he's the hardest worker I've ever seen he's you know always doing something watching film and getting better every single day and I think that was inspiring for me to you know be better to do better he's always you get work that's good amazing crazy 3 years yeah it's cool that video is very cool and um I think that guy had no idea what he was in for and I was very excited about being on the ground floor or something and um getting that opportunity to to build it up and I high expectations I I I think you never know how quickly it's going to happen you know drafting guys like like pan and Saint and a handful of other guys in that draft that's are still helping us and it was a building thing but I think um I was prepared to go through that and it was never easy it was never going to be easy but uh the people around me and and our coaches and teammates and everyone um helped helped get through it being able to win with with a group that previously hadn't won and we've done that with you know a lot of the same guys that were on that team in 2021 that I just felt like a much younger player then and and hopefully we say the same thing about my today self in 3 years but I was allowed to fail and and make mistakes and and learn from them and I've matured so much I've grown so much I've got so much more confidence I think for me personally like I've learned to just be consistent and and try to be the same guy every day and and show up for your teammates every day and that's the hard part everyone couldn't do it once once or twice a week and have the energy and and be be positive and be optimistic but try to do it every day and and be as consistent as possible and um if you can let that rub off on people at times it's been such a pleasure getting to know Jared I have so much respect for the guy cuz he's so consistent man every single day through the bad days the good days since year one to now it's he's the same guy every single day he comes to work on phas and ready to go Dan set a great example for that for us here and he never wavered and he could have and and there was a ton of times where there was a ton of pressure and um you know the outside noise and D Dan was incredible with that I think was more specifically in that second year when we did have a little bit more expectation and and and we're like all right now it's time to go out there and win some games and we started off one and six and man he never wavered he was the same guy and ultimately now we stand here with a culture that we believe in and something that he's set the standard for J's the type of a player that brings everyone along with him you know he makes everyone around him better talk about culture as well you can't even you know Place how important he is to this team so uh seeing him get that extension I think is exciting and um he's exactly the type of guy we need to lead this team look at what Brad Holmes has done this off season in the rest of that Lions front office Jared go has helped turn around that franchise he's been one of the best quarterbacks in football a sign of how well they've played how much the organization believes in them and what the expectations for this team are moving forward everyone sees the reward everyone sees the trophies and the extensions but the the journey and the the growth in the 3 years in the daily process is is really what matters and you work so hard and and you get rewarded that's great but I think all of that is irrelevant to uh the journey and decided this deal is done it takes up a lot of your mental energy and emotional energy and you can tell when it's getting closer to getting done and I agree read obviously that it's awesome deal and so I called Kristen um called my parents called my sister and just told them you know hey it's done and very surreal at times and different emotions going back and forth but yeah it was it was it was very cool I think uh the overwhelming emotion was just excitement that it's done and and that I know where I'm going to be for the next handful of years' been a big brother and a a shoulder to lean on for sure and we came to Detroit together was a part of that building process of our culture I do anything for that man so to have them just as long as I am here in Detroit we're going to make some great memories and seeing those two guys pan and Saint get their deals done and be rewarded and and be locked in for for quite some time like like I have been it's it's fun it's exciting it means a lot to to have done um done the hard part with them too I think that's where the real culture and the real team building comes from is when you go through the the hard times anyone can can win together and that's easy that's fun but with a guy like Dan and Ben uh being there for us and with us it we kind of went through those times together and and I've come out the other side now with with pretty big expectations for ourselves and standards for ourselves and it's really cool thing to do and and to be a part of and that was always my vision when when the trade happened is you know you could feel sorry for yourself and um be down on the whole situation or you can view it as a positive and understand the opportunity that you have and um be be grateful for the people that are around you to see him go from being a number one draft pick to making it to a Super Bowl with LA to now hitting a low point of getting traded to Detroit and and what seemed to be a losing team a losing culture at that time and be able to turn this place around it's it's really been remarkable to witness and it's it's a testament to him his character his work ethic it's it's been fun to see how the whole city is rallied around him as well I just say it like this right hey you're good enough for Detroit Jared GF has come in and not only change that franchise but he's helping be involved in the community I mean listen to what he does in the city of Detroit all of Detroit as now falling in love with Jared Goff and rightfully so for the kind of man he is very very deserving and uh obviously to see those Jared golf chants all over and everything I couldn't be more happy for him I lived in California my whole life so I Street and you come out here and you you know nothing about it and you're you're kind of trying to learn and um you end up falling in love with it and and it's it's an amazing place with amazing people and it's become home and that playoff game was unbelievable obviously and the support I received was unbelievable and something I don't know if I'll ever experience again and they they knew that that game was uh a little more meaningful to me and and had carried carried a little extra weight and I think they wanted to you know show they had my back and it's been fun it's been it's been really fun they're they're the best fans in the world and um I love playing for them I love winning for them and um they deserve winning football and uh it's our job every day to go in here and and work hard to to give them that and I'm grateful to play in front of them and and and happy I get to do it for for a little longer now it is a very special place to me now and will be for you know hope for the rest of my life but you know now I know you know where I'm going to be for the next handful of years and am excited to you know even up my efforts in the community and and do even more and and for me it's always been kids that you know are are extremely smart and and want to want to go to college but um financially can't afford to so um yeah I plan to continue to be a part of that and and uh see what else we can do there and so Jared G has become something of a hero in this particular City for this team to go reward him he deserves it right the things he's done in Detroit is Major and I think all the Detroit Lion fans will appreciate him getting this contract this guy is selfless and he works hard and he doesn't point fingers and Jared G embodies that he's played his way back in to to the conversation to be one of the best quarterbacks in the National Football League you know we've got the pieces here we've got the people in place we got the coaches in place and um feel confident about our team's ability and I hope in 3 years from from now I'm looking back on this video being like and that guy was so young he's still figuring it all out and and has no idea what what's to come and and that's the fun part is every year is a new year and you get to go from the ground floor again every year and and build it up into what you want it to be since coach Campbell's gotten here he's really laid the groundwork of what we want to be about everyone knows exactly what their role is to have success as a unit culture is about people and the type of people that you bring in actually builds your culture that's why it's important that you identify the type of players that you want the type of player that you want in your organization and that what built your culture if you bring a ton of guys in here with good character you're going to have a good culture you bring a ton of guys with bad character you're going to have a bad culture and that's simply what culture is culture is about people the key leaders they know coming into the building this is the standard that we've set this is the culture that we believe in and now it's it's everyone else the young guys the new Imports they get in line and and they understand the the lying way and every guy does not fit this culture and we all understand that so um being able to bring assign the guys that we know who they are we know what they're about and they're leaders of this team also it's the best form of leadership is influence and the guys that we brought in like they really influence everybody within this organization within this team so if you want to see how someone work just watch jar what's up definitely need a to to that you miked up no are you yo are you miked up and not telling us what do you mean let me see oh it is [Applause] me are you wearing a towel no why I told you I'm not going to wear towel why cuz you can deal with the elements bro okay I know like you're okay it does it actually very bad really very bad actually you're lying I'm just kidding okay pads are on you know what that means Casey quarterbacks are getting to hit some people today [Applause] [Music] good catch good catch here we go s let's get it let's get it here we go sit [Applause] we can tune this up right here we got team coming let's go dominate on three 1 2 3 dominate lock in lock in now lock in now lock in now now we can be physical now we got the pads on well I'm coming for you I'm coming I'm coming for you here we go here we go here we go fellas here we go here we go I see you I see you what's up coach how are you how you you doing I'm doing well I'm doing well tell them to get that run game going we're trying man we're trying you guys are just too Stout up front right [Applause] now no matter what you can prep all you want for pads you can do all you want you put these things on it's different every time they one hey Dar I don't love my throw but you can catch that iatch but I don't love the throw I'll put it on your face good that's we got to make that we got to make that I know but I but I get it up for [Applause] you so good so good yes yes hey that's it right there here great job great job and I love the communication there appre that great job hey I hear you that's awesome that helps me a ton I serious hey way to operate that way to operate that way to it go way it go [Music] [Music] go yes sir let's get it let's keep it going yep love you man yep li no tape you're wild bro bro if I had no tape on my hands I'm not touching anybody ready the horses [Music] let's go boys have a day today hey we're locked in we're focused we're having fun let's go dline on three 1 2 3 what's up bro bro it's been hot like this the whole time conratulations appreciate that thank you break break break let's go Chris let's go hey go just like we do we stared right now it starts right now [Music] [Music] camo was opened by 15 yards that was a beautiful thanks that was [Music] [Music] beautiful good job appreciate hand they got plenty of challenges for us you know between the receiver position this D line I mean Lawrence is one of the best that's in the game right now you're a big boy the edge with the Tibido and burns over there that's that's pretty exciting too you can wear that in the game oh okay wish that's PR he said this is why you do joint practices you get a different look to go up against different schemes kind of get different looks from a different offense it's more competitive I think when you go against a team with a different color jersey on has a more Competitive Edge to the practices so we've been getting great work in both [Music] [Music] [Music] days listen we'll talk this afternoon after uh we get to watch this tap you know and take a peek at it man I can't stress you guys enough to hydration taking care of your bodies you have to all right let's be better tomorrow than we were today that's all you got to focus on take care of your bodies let's be better tomorrow all good let's go Alex break us down team on three 1 2 three hey big combos we're lifting yeah I'm ready getting a cold tub bro fish some of them tubs back at the hotel will be ice tubs when we get back okay cuz I got a lift so I don't know if I'll be able to hit it here for Mig awate got you supp there's one little kid over here up dude how you [Music] doing it has been a big week already with with two joint practices against New York now the scene shifts to here MetLife Stadium as we said preseason opener for both teams lions taking on the Giants congratulations to all y'all that are dressed up right now man all y'all earn this this is really where all that hard work pays off is really where all that hard work meets opportunity all right so just focus on doing your job every single place showing up right where you're supposed to show up and man you're going to be so happy with this work that you've done afterwards all right come in here man protect the ball every time you get it and the explosive all right big playay on three 1 2 3 big play have to day baby yes sir get yes sir let's go Jack go baby to watch out come on let's go boys let's go come on oh yeah oh yeah tight ends I want James come on boy let's go bring it in yeah let's go another opportunity we blessed to play this game man let's go RB on 3 1 2 3 RB hey this is our first opportunity to go knock him in the mouth for real yes sir sir we no let's go do what we got to do all right hey TR all three 1 2 three Giants and Lions both of them in a position where they are set to test mostly their young players for these guys this is huge man this might be a night that defines whether or not you're an NFL player absolutely this is a dream for these guys this a big dream to be in the NFL things that guys have dreamed about all their life now they have the opportunity now it's here there's the snap Dre lock back Factory lock looking stepping up here CH hit from behind to taken down sacked on the play for the Lions nice Pursuit by Isaac uko right there really good job man tell the job take care take care the let's go fellas [Music] no ler boy like that tackle though yeah I say you ain't going nowhere loock works out of the gun lion send four locked back lock looking throwing it is picked off by the lion intercepted over the left side that is Brandon Joseph inside the 40 and down to the 36 yd line lock had all kinds of time cut it Loose Brandon Joseph right there waiting for it and a 19 yd return for the safety at a Notre Dame it's all about the ball bues man be inside good on the option good cover 53 yd attempt Jake Pates hash mark left side there's the snap Fox to hold bait sends it on its way it is up and it is good Jake bit sends it through with room to spare we learned a lot on some guys you know and I just told them that this is where you uh as long as you want it and you're willing to work you don't go in the tank for mistakes you improve listen to the coaching and work at it and and you grow so there were some guys that showed up and uh it's going to be great tape for us to evaluate hey good luck man stay healthy keep going yes sir [Music] the guys know this that have been around this is really uh you know now they're in Camp way back when this started and it was acclamation then you get to put the pads on it's all fresh and new then you go to the Giants different opponent and now we're back home and we're seeing the same faces and so this is when you know you're sore you're tired you're beat up you find out who's who I think we're still in the grind of it all make sure we uh continue to grow continue to elevate continue to ascend CU there still a lot to work on out there so I just trying to stack those plays stack those days and uh it's a race to get better and get better faster then get better faster than from who you're playing against so I think we have that in back of our heads there's always more to improve on always more that you can do um and I think you take that to heart and you come out here and work on [Music] it the priority for me particularly for the core of this team will be you know these next three practices like that that to me is where it all starts and depending on the type of work we get the quality work the amount of reps that'll tell me what we need or don't need going into Kansas City so here we go once again this is about guys trying to win jobs this is about guys trying to show this coaching staff that they can be trusted that's what's in front of us today with the Lions and Chiefs my go football fellas huh am I right got a couple more preseason games to get things figured out before the regular season gets started Le resentment on the return across the 20 breaks to tackle and then he'll be brought down at the 24 yd line Le dorsy in there on that tackle and out will come that Lions defense and out will come that Chiefs offense led by Patrick momes Peko the running back to the right of Mahomes who's going to work out of the gun four-man front for the Lions quick to a right side he's got it complete to rice rice is wrapped up and taken down maybe at the line of scrimmage good work by the lions that time Kindle vildor in there to make the stop there's the snap Mahomes back Mahomes stepping up looking throwing it is incomplete tried to sidearm it to worthy that time it'll be fourth down and the Chiefs will send the field goal unit out of 35 this is from 33 yds out it is up and he splits the uprights two receivers left one to the right side lion sh floor across that defensive front there's theot shotgun snap Mahomes back loads throws deep down the left sideline it is incomplete good coverage for the lions that time running down the left sideline that's KH dorsy good work by him so here we go third down and seven chance for the Lions defense put a stop on Kansas City here momes works out of the Gun there's the snap momes back throws out of the back field to steal he is wrapped up and taken down terrific play defensively by the lions that time Mitchell agude knew where that ball was going followed steel into the flat and just took him down as soon as he made the catch 37 yd attempt for Harrison buer there's the snap spot kick away it is up and it is good Chiefs double up there leaded is now Kansas City six and the Lions nothing 321 to go here in the first quarter third down W going down the field to the end a wide open receiver caught touchdown Chiefs Xavier worthy his first NFL touchdowns sudfeld out of the gun vaky to his right lions from their own 46 yd line there's the snap sudfeld throws another nice throw that time that's James Mitchell with it inside the 45 of Kansas City and down to the 41 yd line it's going to be a long field goal attempt for Jake Bates coming up Fox to Ho spot down kick on the way by Bates got the distance does he have the direction yes sir knocks it through Jake Bates with a 55 yd field goal and the lions are on the board for the first time today on first down across the middle catches made by Isaiah Williams makes the guy Miss and then he's thrown to the ground lions with a first down now from their own 38 yd line Parker has to the upb Deep back vaky there's the snap sudfeld keeps throws deep middle it is caught Kaden Davis left s side line inside the 40 inside the 30 he could go he will go 105 End Zone touchdown Detroit Lions sunfl the delivery Kaden Davis the catch and he takes it to the house 61 yards on the connection play breaking a big run Keon Ingram now in at running back and Ingram's got the football up at the 30 yd line we'll call it a gain of [Music] four Wentz leans in there's the snap on third down Wentz back looks pressured and sacked hit back at the 40 yd line Matthew Betts got him that's what you want to see on third down as the Lian defense comes up big 56 yd attempt for Bucker and it is good went takes the shotgun snap quick throw left side got to complete the Tony and he's blown up what a play defensively by the lions that time khil dorsy in there read it perfectly dropped him back on the other side of the 50 at the 49 yd line that is a loss of five Wentz will take the snap take KN that'll be it for the first half we've reached the half 1612 Kansas City leads it so here comes the kickoff we are underway in the third first and 15 after the penalty they give it t Knight around the right side there he goes across the 40 hard running across the 45 hooker up under seven turns fakes the give to bug sets in the pocket looks looks throws middle caught Alexander at the 25 at the 20 with a flag down and down to the 15 yd line [Music] Bates this is going to be a 32 yd field goal attempt the hash mark left side spot down kick away it is up and it is good bait sends it through lions tack on three more it is now Kansas City 16 and the lion 15 Oken takes lot of time in the pocket looking looking lot of time now rolling right looking for somewhere to go stops tries to dance going to get hit going to get sacked Isaac was the one who wrapped him up and took him down hoken on first down and that is caught Cornell Powell inside the 20 the 10 he's in for six touchdown cheeks buter on for the extra point spot down kick on the way it's up and it's good still a one- score game as the Chiefs extend their lead to eight it is Kansas City 23 and the lions 15 hooker up under Center takes the snap fakes the give sets in the pocket got a lot of time throws middle caught that is Isaiah Williams left sideline 30 Cuts back at the 25 Williams down to the 23 yd line and he's taken down there Isaiah Williams with a nice catch it is third and goal from the seven hooker out of the Gun there's the snap hooker back hooker looking looking looking going to run it hooker to the five cuts left at the two to the end zone touchdown Detroit Lions handen hooker Swift feet to the end zone and the lions are within two standing right up against the back of the end zone gets the punt off Isaiah Williams back deep he'll field this at the 42 of Detroit Williams back to the 45 Williams to the 50 slips The Tackle there Williams gets down to the 45 is KC still on his feet to the 40 yd line and finally knocked at about the 38 yd line of the Chiefs nice return by Isaiah Williams so here we go final play of the game barring a penalty daily to snap Fox to hold baates with a F field goal attempt 43 yds middle of the field Bates is ready snap spot down kick is up and it is good he got it on the final play of the game Jake bat sends it through it's tapped up from all his teammates as they come pouring Off the Bench to say job well done Jake banks with the game winner four out of four on field goals today your final score here in Kansas City the Lions 24 Kansas City 23 winning feels phenomenal it just does man when you put in the work that you put in man you guys fought your ass off you guys bought your ass off that game and you scratch and Claw and we just chipped away at them till the end of that game you found a way to win it man that's right it's a hell of a job man it's a good win let's get our let's get on the plane and get home manob