Oklahoma State football's GENIUS marketing strategy! – QR codes on helmets fuel NIL craze

Category: Sports

See what offensive coordinator casey dun and oklahoma state dial up here they run a stunt forman coming after the throw over the middle what a catch held on by rashad owens despite the contact catches watch this right in the middle of the screen gets his hands away from the defender keeps the ballers... Read more

Category: Sports

[applause] jake schultz has checked into the game he's the fullback he's a decoy here as they throw it out presley with the catch reaches ahead tiptoes to the pylon touchdown oklahoma state point of emphasis early in this game to get brennan presley the ball and a great job on this route initially but... Read more

Category: Sports

Second down putting some air on it deep downfield receiver in stride it's owens 58 yds to the house a nice throw again from alan bowman puts this up high lets his receiver run underneath it and look at the separation from rashad Read more

Category: Sports

And in his helmet he can hear his defensive coordinator the pass is caught by person for a first down inside the the country in rushing a year ago another pass play bowman open receiver presley and there's a flag down as presley's into the end zone for a touchdown but might we have but bowman under... Read more

Category: Sports

16 carries we'll see if he gets some touches here inside the 15 pitch to gordon running left to the 10 gordon to the five into the end zone touchdown oklahoma state there he is oly gordon gives the cowboys the lead bowman to the air with time throws end zone caught for two points and it's al gordon... Read more

Category: Sports

Coming up green hit as he throws and it's picked off at the 30 yd line kale smith returning it inside the arkansas 30 and going to take it all the way a potential gamechanging pick six for oklahoma state against south dakota [applause] state and this one's good so the cowboys do get points and in his... Read more

Category: Sports

Cowboys go with a diamond set on first down they hand it off and this is gordon running his well touchdown oi gordon back in 24 you can't stop him you can only hope to contain him ford and mue two tied ends to the left they're going to be set up as blockers as they swing it to gordon running through... Read more

Category: Sports

See what offensive coordinator casey dun and oklahoma state dial up here they run a stunt forman coming after the throw over the middle what a catch held on by rashad owens despite the contact jake schultz has checked in of the game he's the fullback he's a decoy here as they throw it out presley with... Read more

Category: Sports

Led the country in rushing a year ago another pass play bowman open receiver presley and there's a flag down as presley's into the end zone for a touchdown but might we have gordon gordon just shifting into the back field this play action bowman on the roll out to the end zone it's caught and the game... Read more

Category: Sports

Ford and mue two tied ends to the left they're going to be set up as blockers as they swing it to gordon running through on tacklers oy gordon stretches ahead touchdown number two today for gordon to the field designed for oi gordon all the way pretty good blocking on the perimeter watch this backto... Read more

Category: Sports

[music] 4 days from now college football is [applause] back but there's something a little different and then you saw something new you saw bivo and you saw the sooner scooner after 28 seasons and one final bam battle and the cowboys with a crucial game-winning fourth down stop to seal this victory... Read more

Category: Sports

[music] eli letterman espn with us on 365 sports with craig and paul david smoke thank you for your time today we appreciate that eli uh thanks for your time what are your thoughts uh uh there's some great games this weekend there's notre dame and a&m uh there's the clemson georgia game and and then... Read more