Chevron Championship purse increase shows growth initiatives of LPGA | Golf Today | Golf Channel

Published: Apr 16, 2024 Duration: 00:04:42 Category: Sports

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NELLY KORDA, ONLY SEE A MARGIN THAT BIG ESPECIALLY THAT EARLY IN THE SEASON TOO OFTEN, NELLY IS PUTTING TOGETHER SOMETHING SPECIAL. YOU SEE IT CURRENTLY IN NUMBER 3. THE HEVRON CHAMPIONSHIP MARKS THE FIRST WOMEN'S MAJOR OF THE YEAR AND IT IS BEING PLAYED IN TEXAS FOR THE SECOND YEAR IN A ROW. THE CLUB CARLTON WOODS IS THE HOST ONCE AGAIN. WITH MORE, LET'S WELCOME IN AMY ROGERS WHO WAS ONSIDE ALL WEEK. AMY, WHAT YOU HAVE FOR US? >> WHEN CHEVRON TOOK OVER THE TITLE SPONSORSHIP OF THIS BELOVED MAJOR THREE YEARS AGO THEY DID SO WITH THE COMMITMENT THAT THEY WOULD FURTHER ELEVATE THIS MAJOR. THEY WOULD BE MOVING THE MAJOR FROM PALM SPRINGS WHICH WAS MET WITH SOME HESITATION PLAYERS HAVE BEEN MORE THAN IMPRESSED WITH THE WORK THE CHEVRON HAS BEEN WITH THIS CHAMPIONSHIP. AND THEN JUST OVER THIS LAST YEAR THE CLUB CARLTON WAS UNDERGOING A COMPLETE RENOVATION HERE. FOR THIS COURSE TO MEET THE STANDARDS OF THIS WOMEN'S GAME. TO GIVE THEM A REALLY GREAT MAJOR TEST FOR THIS CHAMPIONSHIP. AND THE LATEST NEWS TODAY COMING FROM CHEVRON. ANNOUNCING THAT THEY WILL INCREASE THE PURSE FROM 5.2 TO 7.9 MILLION. AND THAT CHEVRON WILL EXTEND THE PARTNERSHIP WITH THE TOURS THREE THROUGH 2029, THE WINNER ON SUNDAY WILL TAKE HIM A CHECK OF 1.2 MILLION. AFTER THAT ANNOUNCEMENT WAS MADE TODAY BY CHEVRON CEO MIKE WERTH, AND TOURS THREE COMMISSIONER, HAD A CHANCE TO SPEAK WITH THE TOURS THREE COMMISSIONER ABOUT HOW THIS CHANGE CAME ABOUT. >> CHEVRON HAS DONE IN FROM THE MINUTE THEY BECAME THE TITLE PARTNER, THEY HAVE SAID HOW DO WE ELEVATE THE LPGA. HOW DO WE GET OUR PLAYERS TO REACH THEIR PEAK PERFORMANCE. HOW WE PAY THEM COMMISERATE WITH THEIR TALENT. WE HAVE JUST BEEN BUILDING AND EVOLVING. WE ARE IN CONVERSATION WITH THEM EVERY DAY THROUGHOUT THE YEAR TO FIGURE OUT HOW WE CAN GROW THIS. IT IS JUST AN EVOLUTION WITH THOSE CONVERSATIONS, CHEVRON'S COMMITMENT TO MAKING THIS BIG AND MEANINGFUL TO THE PLAYERS BUT ALSO TO THE FANS AND TO OUR PARTNERS ACROSS THE WORLD. >> IT WAS AT THIS EVENT A YEAR AGO THAT YOU HELD SORT OF A SUMMIT OF SORTS WITH LEADERS ACROSS THE GOLF INDUSTRY. AND THEN YOU HAD A SIMILAR GATHERING HERE TODAY. WHAT IS THE PURPOSE OF THESE EVENTS AND HOW THEY'VE BEEN ABLE TO HELP THE TOURS THREE? >> REALLY BE IN CONVERSATION OF HOW WE MOVE WOMEN'S SPORTS AND WOMEN'S GOLF TO THE NEXT LEVEL. THAT IS THE ONLY WAY YOU CAN DO THIS. I ALWAYS SAY THAT GOLF IS AN INDIVIDUAL SPORT. WE NEED ALL OF OUR PARTNERS, WE NEED ALL OF OUR PLAYERS AND OUR STAFF TO BE SORT OF GROWING INTO THE SAME DIRECTION, WE HAVE ALREADY MADE HUGE PROGRESS, THE LAST THREE YEARS, WE HAVE GROWN PURSES TO 70 MILLION AND OVER 123 MILLION. THAT JUST REQUIRES PEOPLE COMING TOGETHER. AND SORT OF PRESSURING THE SYSTEMS FROM ALL ANGLES. WOMEN'S SPORTS HAS TREMENDOUS VALUE. HAD WE MAKE SURE THAT WE GIVE THEM THAT OPPORTUNITY? >> THEY HAVE GOT PLENTY OPPORTUNITY TO WATCH WHAT NELLY KORDA HAS BEEN DOING. HOW HAS THE TREND -- TOURS THREE CAPITALIZING ON THIS. >> NELLY IS AMAZING, SHE AS BEEN PLAYING THE BEST GOLF OF HER LIFE. REALLY THE BEST GOLF IN A LONG TIME. HOW TO GET MORE PEOPLE TO SEE WHAT SHE IS DOING. TUNE IN TO THE GREAT SUCCESS. AS WELL AS A GREAT COUNT OF ALL OF OUR PLAYERS. WE DO HAVE THE VERY BEST IN THE WORLD COMPETING HERE. I THINK IT IS OUR RESPONSIBILITY TO JUST PUSH AND PUSH AND PUSH TO GET MORE PEOPLE WATCHING. WE HAVE ESPN+ TO SPEAK, WE HAVE GOLF, PEACOCK, FIRING ON ALL CYLINDERS, I THINK WE HAVE 60 HOURS OF COVERAGE. >> THE CHEVRON CHAMPIONSHIP HAD PREVIOUSLY HAD THE LOWEST PURSE OF THE FIVE MAJOR CHAMPIONSHIPS. WITH THIS ANNOUNCED INCREASE TODAY, SURPASSING THE EVIAN CHAMPIONSHIP IN TERMS OF PRIZE MONEY. GEORGE, ONE OTHER NOTE, ANOTHER ANNOUNCEMENT COMING FROM CHEVRON TODAY. EACH AND EVERY PLAYER IN THE FIELD REGARDLESS OF HOW THEY FINISHED THIS WEEK WILL RECEIVE $10,000 JUST TO HELP OFFSET AND FREE SOME OF THEIR COSTS AND EXPENSES. >> DEFINITELY GREAT NEWS. AS WE ARE TAKING A LOOK AT WHAT AMY WAS ALLUDING TO. THE PURSE INCREA

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